Digital & Technology

Co-Winners: Hawkins International Public Relations – InterContinental New York Barclay Snapchat Takeover with Condé Nast Traveler and Invisalign Drives New Leads While Reducing CPA Hawkins International Public Relations – InterContinental New York Barclay Snapchat Takeover… Continued

Winner: IBM Social at IBM is not outsourced; rather, IBM employees themselves run social accounts. To execute its objectives successfully, IBM requires two full-time administrators per platform account. These administrators have extended support across functions… Continued

Winner: Bell Helicopter – Digital Toolkit Bell Helicopter’s communications department recently launched four new tools as a part of its Communications Digital Toolkit. The Communications Digital Toolkit is comprised of the One Voice Mobile App,… Continued

Winner: PepsiCo – #HowWillWe As one of the world’s largest food and beverage companies, PepsiCo is committed to Performance with Purpose, its vision to deliver top-tier financial performance while leaving a positive imprint on society… Continued

Winner: Tech Image – Bosch Power Tools Media Relations Campaign Bosch Power Tools tasked Tech Image with developing and executing a digital public and media relations strategy around the REAXX Jobsite Table Saw’s launch with… Continued

Winner: DEVENEY – Hermann-Grima Festival Season Promotional Campaign DEVENEY client Hermann-Grima wanted to increase its exposure to New Orleans tourists and locals. More importantly, Hermann-Grima wanted to promote tour offerings and see an increase in… Continued

Winner: Cisco 2016 Brand Campaign Taking a bold and optimistic step, Cisco announced a new brand campaign focused on the theme “There’s Never Been a Better Time.” Using real stories from Cisco customers and partners,… Continued

Winner: UN Foundation – #Instacorps Instacorps was an experiment born out of a partnership with Facebook in which five photojournalists were hired to cover the behind-the-scenes moments of the 2015 Social Good Summit and parts… Continued

Winner: rbb Communications – Hampton by Hilton Uncovers and Inspires a New Type of Traveler: The “Seekender” Through the Seekender campaign, Hampton positioned itself as the catalyst for weekend exploration. Using storytelling and a mix of… Continued

Winner: SAP North America – SAP Digital Business Challenge The objective of this effort was to inspire over 19,000 employees across the SAP North America region to learn and tell the story of SAP’s Digital… Continued