Corporate Social Responsibility

Winner: GLOBALHealthPR & Spectrum The Progeria Research Foundation – A Needle in the Haystack: ‘Find the other 150’ Progeria, one of the world’s most rare diseases, causes children to age prematurely and affects 54 children… Continued

Google may have invited criticism when it revealed details about its energy use, but it also enhanced its reputation for corporate transparency in the sustainability movement.

Diner chain Waffle House’s reputation for handling crises has been further strengthened by its masterful response to Hurricane Irene.

To a CEO, there’s nothing like having the stock price move upward, and PR can play a big role in that outcome.

To a CEO, there’s nothing like having the stock price move upward, and PR can play a big role in that outcome.

Consumers are skeptical of companies supporting causes that don’t align with their business or their brands, proving the importance of authenticity.

It’s budget planning time for next year—PR pros weigh in on "must-have" and "must-delete" budget line items for 2012.

â–¶ In the Black: Corporate Responsibility Magazine announced its annual Black List, the Russell 1000 large-cap companies that tie for the bottom ranking in transparency and corporate citizenship. The list features 58 dimly lit companies,… Continued

The financial sector accounted for more than half of the companies that failed to reveal public data points about their corporate citizenship policies.

While it helps to consider Global Reporting Initiative guidelines when presenting CSR data, getting your story straight is also a major part of the equation.