With the word “recession” looming over the U.S. economy, Ketchum provided insight into how measurement and data-driven planning can optimize strategy.
PRNEWS Live


[VIDEO] PRNEWS Live Compares PR to Working at a Haunted House
October 20th, 2022 by Nicole SchumanPRNEWS welcomed Stacey Federoff, senior account executive at Red Havas and part-time haunted house employee. We discussed similarities between working as a haunt actor and a communicator.

[VIDEO] PRNEWS Live Mixes Hispanic Heritage Month with Reputation Repair
October 14th, 2022 by Seth ArensteinAs we celebrated Hispanic Heritage Month, PR pro Marco Gonzalez discussed regaining trust in the wake of the LA City Council debacle.

[VIDEO] PRNEWS Discusses Hispanic Heritage Month and Communication
September 21st, 2022 by Nicole SchumanPRNEWS welcomed Sonia Diaz, president, Hispanic PR Association (HPRA), to discuss how well the Hispanic community is represented in PR and media.

[VIDEO] PRNEWS Talks PR and Recession with Next PR
August 25th, 2022 by Nicole SchumanPRNEWS welcomed Shannon Tucker, VP of NextPR to chat about tips for PR professionals, companies and agencies during a recession.

[VIDEO] PRNEWS Talks Summer Travel Comms with Travel + Leisure Co.
July 28th, 2022 by Nicole SchumanPRNEWS welcomed Travel + Leisure Co. to talk about tense summer travel, and how companies can quell travelers’ stress through communications.

[VIDEO] PRNEWS Talks with Bellabeat About Privacy, Communication and Women’s Health Tech
July 12th, 2022 by Nicole SchumanPRNEWS welcomed Urska Srsen, cofounder of women’s health tracker, Bellabeat to discuss privacy and communication for women’s’ health tracking products.

[VIDEO] PRNEWS Talks with Ben Finzel, RENEWPR About LGBTQ+ Centered PR
June 1st, 2022 by Andrew ByrdPRNEWS talked with Ben Finzel, President of RENEWPR and Founder of the Change Agencies, to discuss the significance of starting a LGBTQ+ centered firm, the best way to create an authentic pride campaign, and advice… Continued

[VIDEO] PRNEWS Talks with Sophie Cikovsky, VP, Infinite Global US, About PR and Mental Health
May 26th, 2022 by PRNEWSPRNEWS talked with Sophie Cikovsky, VP, Infinite Global US to discuss PR and mental health. We discussed PR leaders’ responsibilities with respect to the mental health of their employees.

[VIDEO] PRNEWS Talks with Ryan Pintado-Vertner, CEO and Founder of Smoketown About PR and Environmental Racism
April 28th, 2022 by Nicole SchumanPRNEWS talked with Ryan Pintado-Vertner, CEO and Founder of Smoketown, LLC, to discuss work advocating against environmental racism, potential solutions for helping communities of color who are disproportionally affected by climate change and the roles communicators can play in changing the issue.