Media Relations

It’s said that good things and bad happen in three’s. Sometimes in two’s, and a few times they’re mixed, good and bad. Recently several events happened in quick succession and while not good or bad,… Continued

Amazon earned some positive press by admitting to a flaw, tackling it head on, and ultimately siding with consumers in a very public way.

Envision a nationally televised debate among leaders in Public Relations. Who you picture on that stage is a pretty good indicator of the state of our profession. To keep the personalities out of this for now, what issues would you want debated? What are the themes resonating now that also will prepare us for a […]

Envision a nationally televised debate among leaders in Public Relations. Who you picture on that stage is a pretty good indicator of the state of our profession. To keep the personalities out of this for… Continued

We asked our social media followers just what the hardest thing about PR is for them. And we got back some good answers. Perhaps you can recognize your own pain points on this list.

Personalized email pitches are a great way to start and cultivate relationships with the media, so use these guidelines to make your pitches stand out from the rest.

We asked journalists and PR pros about ways to build better relationships with each other.

As a PR pro, are you doing everything you can to make your dealings with reporters positive and get them to trust and, yes, need you?

We asked a media trainer how she gets senior executives to submit to media training and about other aspects of preparing to face the media.

When it comes to using Twitter for building relationships with journalists, there has been much debate as to how and when to use it.