2015 Top Places to Work in PR: Best Buy

Best Buy believes in unleashing the power of its people, utilizing unique talents, diverse life experiences, beliefs and backgrounds to create incredible experiences for the customer.

For Best Buy, the ongoing personal and professional development of all PR team members is a main focus of leadership. In addition to standard annual reviews, every employee has regular weekly manager one-on-one feedback discussions and skip-level meetings with leadership up to and including the chief communications officer.

This feedback-based environment leads to on-purpose discussion about career goals and development opportunities. This feedback then feeds a regular talent review discussion by the leadership team that is focused on rewarding and recognizing talent, while also finding stretch opportunities for continued personal and team growth.

PR team members participate in Best Buy’s Diversity and Inclusion programs, by serving as members in various Employee Business Networks – company-sponsored groups based on a dimension of diversity that meet to enhance organizationally wide goals such as recruitment, retention, engagement and community involvement.

Best Buy’s tight-knit, supportive PR team is comprised of creative, tenacious overachievers. Managers have fostered an inclusive environment, filled with “yes” people, that doesn’t take itself too seriously, yet expects bold and collaborative work that drives coverage and moves the needle for the business. Whether it is the traditional fried chicken lunch buffet on earnings days or recognizing stellar work on the employee intranet or team BBQs, this group of professionals works together as both friends and colleagues and continues to transform Best Buy.

Volunteerism is a core value at Best Buy. In fact, every year, corporate employees sign up to help in stores on Thanksgiving and Black Friday to assist the retail teams on the company’s busiest days of the year.

Additionally, the company holds a Corporate Day of Service, for which the PR team last year assisted in making no-sew blankets for Bridging, a local non-profit that provides furniture and household goods to those transitioning out of homelessness and poverty.