Stories by PRNEWS

ATLANTA – While improving your communications effort with physicians should be on your internal communications agenda, it’s probably not high on the priority list, according to a recent study. Doctors generally give only fair or… Continued

Nov. 6-8 Managed Care Backlash, Strategies to Overcome Negative Perceptions of Managed Care, sponsored by the International Quality & Productivity Center. Boston. Fees: $1295, Fees plus workshop: $1695. 800/882-8684. Nov. 10-12 First Annual Healthcare Marketing… Continued

Picture these hospital image television ads: An elderly couple walks down the beach together. A group of children play together at a park. A young woman plants a couple of flowers. Are these scenes unique… Continued

Winner/Wagner Opens In Houston Winner/Wagner & Associates , a Los Angeles-based public affairs firm, has opened an office in Houston. The office will be headed by Don Cornett, who joins the firm as executive vice… Continued

Citizens today are increasingly reluctant to sign up for any sort of tax increase, even when the money is destined to support improvements in communities. Yet, for a recent ballot initiative in the Tampa, Fla.… Continued

Oct. 21-22: Infocom Group, "Media Relations ’96," New York, 800/959-1059. Oct. 21-23: American Mgt. Ass’n, "PR Strategies for Success," Atlanta, 800/262-9699. Oct. 23: TJFR, "Newsroom Confidential Workshop," Cleveland, 201/444-6061. Oct. 24-26: Business for Social Responsibility,… Continued

PRSA Foundation Plans Studies The PRSA Foundation, a non-profit unit of the Public Relations Society of America, is planning to begin two large research projects. The first is a "credibility index," that will be based… Continued

If you are looking for a career change, you might try pounding on the virtual pavement of the Internet. But don’t count it as your sole source. An informal search by PR NEWS showed that… Continued

Fearing that "forward-looking" statements it might make about future operating results might leave it open to shareholder lawsuits, Santa Clara, Calif.-based semiconductor manufacturer Intel Corp. [INTC] has decided not to hold its semi-annual analysts meeting.… Continued

Corporations are making increasing use of technology tools in their investor relations activities, a new study shows. Conference calls and broadcast faxing have become nearly universal, while newer tools such as e-mail and Web sites… Continued