Winner: Strategic America – Shoes That Fit Funds to the central Iowa Shoes That Fit program were running close to $20,000 below normal. That prompted serious concerns by Mediacom, the annual campaign coordinator for the 10-year-old… Continued
Stories by Bill Miltenberg
2013 Nonprofit PR Awards: Green PR
March 11th, 2013 by Bill MiltenbergWinner: Weber Shandwick – American Airlines Reduces its Carbon Footprint American Airlines teamed up with PR agency Weber Shandwick to spark communications plans around various fuel-saving campaigns designed to reduce American’s carbon footprint. A major destination… Continued
2013 Nonprofit PR Awards: Public Service
March 11th, 2013 by Bill MiltenbergWinner: National Adoption Day Coalition and Paul Werth Associates – 2012 One Day PSA Featuring Adoptive Families National Adoption Day, which debuted in 2000, has helped nearly 40,000 children move from foster care to permanent… Continued
2013 Nonprofit PR Awards: Event PR
March 11th, 2013 by Bill MiltenbergWinner: Henson Consulting Inc. – HC has Heart: 2nd Annual Open Hearts Foundation Event Creates Buzz, Changes Lives The Open Hearts Foundation, created by award-winning actress and philanthropist Jane Seymour and her husband, producer James… Continued
2013 Nonprofit PR Awards: Annual Publication or Brochure
March 11th, 2013 by Bill MiltenbergWinner: United Nations Foundation – Global Reach Report With the goal of clearly informing and engaging current and prospective supporters and partners about its work in 2012, the United Nations Foundation Global Reach Report concentrated… Continued
2013 Nonprofit PR Awards: Email Newsletter/s
March 11th, 2013 by Bill MiltenbergWinner: Ronald McDonald House Charities of Central New York With the goals of increasing year-round awareness, driving donations, keeping the community informed of its activities and to lift traffic to its website and Facebook page,… Continued
2013 Nonprofit PR Awards: Employee/Internal Communications
March 11th, 2013 by Bill MiltenbergWinner: Piedmont Healthcare – Just What the Doctor Ordered: Piedmont Healthcare’s Brand Transforms To educate and create awareness and excitement among its 10,000 employees for a new branding effort, “Piedmont Promise,” Piedmont Healthcare executed a… Continued
2013 Nonprofit PR Awards: Fundraising
March 11th, 2013 by Bill MiltenbergWinner: Henson Consulting Inc. – Champs for Charity: Hockey Greats Suit up to Raise Funds for Ronald McDonald House To raise funds and awareness for Ronald McDonald House Charities of Chicagoland and Northwest Indiana (RMHC-CNI),… Continued
2013 Nonprofit PR Awards: Facebook Campaign
March 11th, 2013 by Bill MiltenbergWinner: DoSomething.org – DoSomething.org’s Bully Project & Bully Report Bullying is an important issue for teenagers, but it’s also a topic that’s regularly addressed by organizations and the media. DoSomething.org wanted to approach bullying… Continued
2013 Nonprofit PR Awards: Marketing
March 11th, 2013 by Bill MiltenbergWinner: PearlPoint Cancer Support – “Celebrate Minnie Pearl and Her Legacy” Campaign The Minnie Pearl Cancer Foundation (MPCF), which offers support, education, nutritional consultations and one-on-one guidance to adults facing cancer, had much to celebrate… Continued