Shannon Kelly, PR Manager, Ubisoft Shannon Kelly has played a key role in elevating Ubisoft’s Just Dance video game franchise into a pop culture mainstay. Her objective for the Just Dance 4 branding campaign was… Continued
Archive: December 2013
2013 PR People to Watch: Nick Light
December 10th, 2013 by Chris SeymourNick Light, Account Executive, Peppercomm According to Peppercom partner and senior director Maggie O’Neill, “Nick Light has the unique ability to seamlessly move from media relations and managing event logistics to multimedia content development and… Continued
2013 PR People to Watch: Adam Feigen
December 10th, 2013 by Richard BrownellAdam Feigen, Manager, External Communications, Heineken USA In a period of seven months, Adam Feigen, who manages external media relations for Heineken USA, secured two major national stories in The Wall Street Journal, as well… Continued
2013 PR People to Watch: Henri Makembe
December 10th, 2013 by Chris SeymourHenri Makembe, Partner, Beekeeper Group Henri Makembe is partner at Beekeeper Group, leading the Interactive Division. Makembe believes that all campaigns, regardless of size, can and should be using technology efficiently. He has worked and… Continued
2013 PR People to Watch: Rachel Johnson
December 10th, 2013 by Richard BrownellRachel Johnson, Communications Director, National Safe Boating Council As communications director of the National Safe Boating Council (NSBC), Rachel Johnson has advanced the North American Safe Boating Campaign (Wear It!) to a level unseen in… Continued
2013 PR People to Watch: Margaret Case Little
December 10th, 2013 by Matthew SchwartzMargaret Case Little, Senior Director of Strategic Initiatives, National Retail Federation Margaret Little was promoted earlier this year to senior director of strategic initiatives and tasked with managing the NFR’s effort to change perceptions about… Continued
2013 PR People to Watch: Katie Cosgrove
December 10th, 2013 by Chris SeymourKatie Cosgrove, Account Manager, Henson Consulting Katie Cosgrove is a genuine, perceptive, quick-witted and hardworking professional who loves collaborating with and learning from those around her. She’s fulfilled by the mutual respect and trust that… Continued
2013 PR People to Watch: Allie Henderson
December 10th, 2013 by Richard BrownellAllie Henderson, Public Relations Specialist, USANA Health Sciences Allie Henderson, USANA Health Sciences’ public relations specialist, has harnessed the power of social media to promote many of the 600+ sponsored athletes collectively known as Team… Continued
2013 PR People to Watch: Johnnie Moore
December 10th, 2013 by Matthew SchwartzJohnnie Moore, VP, Communications, Liberty University Johnniee Moore, who has been in charge of the university’s public and media relations since 2006, has worked with nearly every major media outlet in the country. This year… Continued
2013 PR People Awards: PR Professional of the Year: Agency
December 10th, 2013 by Steve GoldsteinWinner: Jody Sunna, Senior Vice President, Havas PR Jody Sunna quadrupled the consumer practice at Havas PR this year by winning Coty Fragrances to add to the agency’s other Coty business, and by acquiring new… Continued