In the age of social media and digital communications, influencer outreach and partnerships are an essential tool for breaking through the clutter.
Chipotle and Edelman end their relationship as the burrito maker is in legal trouble and December sales plummet 30%.
Check out these four New Year’s resolutions to think about and blend into your daily routine that can keep you on top of the game.
This agency activated a network of more than 46,000 bloggers to help its client spread the message of doing good with the #DeedADay campaign.
Katie Paine, Ronn Torossian and others look at PR trends for 2016.
In PR, your media contacts and their news beats are your lifeline. Being up to date with those is what gets you and your client the outreach and placements you strive for and helps maintain the PR-media relationship.