Content marketing is important. You may want to slam your head against your desk when someone uses it in a sentence these days, but PR and marketing pros are using it for a reason.
Search the term “hires a PR firm” on any given day and you’ll find a fresh news story about a company hiring a PR firm to handle a crisis. Shocking news! Stop the presses! How dare they revert to PR! Why is it still newsworthy when PR is called to the rescue or joins a […]
Let’s take some time to consider a few of the more common grammatical mistakes that can seep into your writing.
Imagine having the opportunity to get your messages out, largely unfiltered, to potentially hundreds of thousands, even millions of people.
It’s easy to assume that all people in positions of authority are naturally good public speakers. Here are some tips that good public speakers follow to look natural at the podium.
Veteran journalist Seth Arenstein has been named editor of PR News’ cornerstone weekly premium publication and will lead the media brand’s premium content products.
In today’s social age, potential clients are making business choices based on the quality and visibility of your brand’s thought leadership before they engage with you.