Businesses and nonprofits must stay up to date on laws related to social media but should let common sense prevail in the development of their policies.
Digital & Technology
Spike Lee Takes Us Back to Twitter Basics
March 29th, 2012 by Bill MiltenbergAfter retweeting misinformation to his 252,000 followers, Spike Lee issued an apology on Twitter.
Women’s Deep Trust in Blogs Converts to Purchase Action
March 29th, 2012 by PRNEWSBlog-based communities of women have the highest conversion to purchase rate compared to other social media outlets.
E-Mail Still the Most Popular Digital Communication Platform
March 28th, 2012 by Bill MiltenbergE-mail may still be the most popular form of digital communication, but social networking is not far behind.
‘Kony 2012’ Controversy Puts Spotlight on Crisis Response Time
March 26th, 2012 by Scott Van CampInvisible Children’s CEO responded quickly and efficiently to public critiques of his organization, but there are times when a quick response to a crisis can serve to inflame rather than cool down a situation.
Pinterest Listens to Users, Changes Terms of Service
March 26th, 2012 by Sahil PatelPinterest has updated its terms of service, acceptable use policy and privacy policy to appease growing user concerns.
Social Watch: Over Half of CEOs Engage on Twitter
March 26th, 2012 by PRNEWSTwitter is the most popular social media platform for CEOs, according to a BRANDfog study.
When Submitting a PR Resume, Always ‘Cover’ Yourself First
March 23rd, 2012 by Scott Van CampMakovsky + Company’s Steve Seeman and Ruder Finn’s Mindy Gikas provide tips on crafting the perfect cover letter.
Mad About #Draping
March 23rd, 2012 by Steve GoldsteinA Twitter and Pinterest trend helped promote the premiere of season five of AMC’s Mad Men.
3 Things You Need to Know About Google’s Semantic Search
March 23rd, 2012 by Sahil PatelGoogle’s updating its search engine to include "semantic search," which will emphasize the meaning of words and terms, thus affecting SEO strategies.