New Workshop Designed To Alleviate Your Crisis Concerns PR NEWS Seminarsc is hosting a one-day Advanced Crisis Management Workshop on Feb. 17 at the Sheraton Washington in D.C. More than 15 industry leaders will offer… Continued
Subscription Content
Personifying Corporate America With Community Programs
January 19th, 1998 by PRNEWSCommunicators are more frequently testing the role of community relations – which has historically taken a back seat to high-profile PR such as media and investor relations – as not only an image booster but… Continued
Industry News
January 19th, 1998 by PRNEWSWhatever!?! Letter From Disney’s Eisner: Worthy of ‘War and Peace’ Honor Perhaps Walt Disney [DIS] CEO Michael Eisner thought readers would be armed with hankies, but we found his letter for the company’s annual report… Continued
Going ‘Outside the Box’ for Executive Speaking Opportunities
January 19th, 1998 by PRNEWSMaximizing executive speaking engagements is becoming more of a proactive exercise in strategic planning than cherry-picking the plum invitations from organizations that have sought out your CEO or top executives. For targeted executive exposure, this… Continued
The CEO Credibility Quiz
January 12th, 1998 by PRNEWSWe’re sure that when left alone in their corporate chambers, CEOs have to attach some professional analyses to how their leadership and reputation-management skills stack up – after all, no one’s perfect, right? So to… Continued
Attention All PR News Readers: New Workshop Designed To Alleviate Your Crisis Concerns
January 12th, 1998 by PRNEWSPR NEWS Seminarsc is hosting a one-day Advanced Crisis Management Workshop on Feb. 17 at the Sheraton Washington in D.C. More than 15 industry leaders will offer tips and tactics on preparing for a crisis,… Continued
Annual Reports: Is a A Picture Worth 1,000 Words?
January 12th, 1998 by PRNEWSIf you spend a lot of time laboring over the content of your annual report and haven’t been sold on the power of photography, it’s time to rethink that take: According to Potlatch Corp., which… Continued
Tackling Trade Shows for PR Mileage
January 12th, 1998 by PRNEWSOpportunity doesn’t "knock" at trade shows and conferences for PR pros, it bangs you over the head and yells "Come and get it!" Top media and highly sought-after thought leaders are all there as a… Continued
Industry News
January 12th, 1998 by PRNEWSOn the Radar Screen Southwest Heads List of ‘Best Cos. to Work For’ If you’re in PR, this is the kind of media attention you dream of: recognition that comes without the painstaking effort of… Continued
How Hormel Is Handling Its SPAM Brand In The Age of ‘Spamming’
January 12th, 1998 by PRNEWSHow Hormel Foods Corp. is protecting one of its major trademarks underscores the delicate balance between protecting your brand and understanding the power of the public domain. And how crucial it is to find strategies… Continued