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NEW FIRMS

19960909 NEW FIRMS September 9, 1996 NEW FIRMS September 9, 1996 InterScience Exec Goes Solo John Seng, a veteran public affairs counselor most recently with healthcare PR firm InterScience, Washington, launched his own shop last … | MORE »

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CONGRESSIONAL QUARTERLY BREAKS NEWS ON WEB

19960909 CONGRESSIONAL QUARTERLY BREAKS NEWS ON WEB September 9, 1996 CONGRESSIONAL QUARTERLY BREAKS NEWS ON WEB September 9, 1996 Congressional Quarterly, an information service covering developments on Capitol Hill, is making Washington news even easier … | MORE »

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MERGERS & ACQUISITIONS

19960909 MERGERS & ACQUISITIONS September 9, 1996 MERGERS & ACQUISITIONS September 9, 1996 DKB Merges With Holt Ad/PR firm DKB and Partners Inc., Morristown, N.J., last week announced a merger with public affairs and marcom … | MORE »

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SAVVY AGENCIES EXPAND SERVICES ONTO THE WEB

19960909 SAVVY AGENCIES EXPAND SERVICES ONTO THE WEB September 9, 1996 SAVVY AGENCIES EXPAND SERVICES ONTO THE WEB September 9, 1996 PR agencies are beginning to look to the Web to expand their service offerings … | MORE »

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CASE STUDY NO. 2915: MARKETING PR

19960909 CASE STUDY NO. 2915: MARKETING PR September 9, 1996 CASE STUDY NO. 2915: MARKETING PR September 9, 1996 Burger King Tie-in Spurs Publicity, Sales Fast-food restaurants always are on the lookout for promotions that … | MORE »

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‘VANITY’ FINDS PATH TO PR SUCCESS

Stepping into a "director of public relations" slot means you’ve reached a mid-level position, with a vice presidential slot on the horizon. Most PR people reach this level after about five years in the field. … | MORE »

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UPCOMING EVENTS:

19960909 UPCOMING EVENTS: September 9, 1996 UPCOMING EVENTS: September 9, 1996 Sept. 10: Business Women’s Network, "Business Perspectives Symposium," Washington, D.C., 800/489-6636. Sept. 10-12: Promotion Marketing Ass’n of America, "Basics of Promotion Marketing," New York, … | MORE »

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RECEPTION MARKS PINNACLE’S 20TH

19960902 RECEPTION MARKS PINNACLE’S 20TH September 2, 1996 RECEPTION MARKS PINNACLE’S 20TH September 2, 1996 Pinnacle Worldwide, Minneapolis, a global network of independent PR firms, will celebrate its 20th anniversary at a reception in New … | MORE »

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MANAGERS MUST ESTABLISH PROGRAMS AND ADOPT TOOLS

19960902 MANAGERS MUST ESTABLISH PROGRAMS AND ADOPT TOOLS September 2, 1996 MANAGERS MUST ESTABLISH PROGRAMS AND ADOPT TOOLS September 2, 1996 Given issues’ potentially broad impact and complexity, issues management present public affairs executives with … | MORE »

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ROHER OPENS VALLEY OFFICE

19960902 ROHER OPENS VALLEY OFFICE September 2, 1996 ROHER OPENS VALLEY OFFICE September 2, 1996 Roher Public Relations, a New York-based business-to-business firm specializing in consumer technology, has opened a Silicon Valley office. Currently staffed … | MORE »

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