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TUNHEIM PROMOTES EXEC TO DIRECTOR

Tunheim Santrizos Co., a Minneapolis PR firm, promoted Jerilyn Miller to director of media, from account supervisor. (Tunheim, 612/851-1600)

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PR DRAWS SUPPORT FOR HIGH-TECH TEST HIGHWAY

For a company that’s just using PR as a means to get a message out, the message had better be good. It should be clear, easy to understand, but most of all, it must say … | MORE »

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EDITORIAL SLAMS BUSINESS GROUP

Given the fact that many in the media are skeptical of business, companies and industry groups should expect that their actions on public policy matters will be scrutinized. If the businesses are perceived to be … | MORE »

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JARZYNA JOINS ROWLAND

The Rowland Co., New York, hired Dave Jarzyna as a vice president in its Minneapolis office. He was marketing director at WCCO Radio, Minneapolis. (Rowland, 612/221-0700)

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UPCOMING EVENTS:

Oct. 27-30: Direct Marketing Ass’n, "Annual Conference/Expo," New Orleans, 212/768-7277. Oct. 27-Nov. 1: Columbia U., "Building/Managing Brand Equity," New York, 800/692-3932. Oct. 28-30: Int’l Quality & Productivity Center, "Planning/Managing Internal Web Sites," Toronto, 800/303-9160. Oct. … | MORE »

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CORPORATIONS ACTIVE IN PUBLIC AFFAIRS MUST TREAD CAREFULLY

No one disagrees that business has a legitimate role in public policy matters. But at times, it appears to play this role in a heavy-handed or surreptitious manner. Witness last summer’s picketing of the U.S. … | MORE »

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IR EXEC JOINS EDELMAN

Ina McGuinness joined Edelman Public Relations Worldwide, Chicago/New York, as vice president/director of investor relations for Edelman’s Mountain View and San Francisco, Calif., offices. She was a vice president at investor relations firm Pondel Parsons … | MORE »

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CORRECTION:

On page 4 of our Sept. 30 issue, the price of John Budd’s study on corporate governance should have been listed as $50.

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HEALTHCARE PR EXECS COMMUNICATE COVERAGE POLICIES

Healthcare PR bears the seemingly indomitable task of communicating ongoing, controversial issues that affect people’s daily lives. Because health maintenance organizations (HMOs) and other healthcare organizations have vastly different policies and priorities, executing PR that … | MORE »

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DUES PROPOSAL TO PROVOKE DEGATE WITH SPIRIT IN ST. LOUIS

Unlike the fan noise that filled St. Louis as the Cardinal’s built up a three-games-to-one lead over Atlanta last week, next month’s assembly meeting of the Public Relations Society of America (PRSA) may feature more … | MORE »

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