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Survey: Almost Half of Internet Users Doubt Reliability of Information

May 19th, 1997 by

According to a recently released study by PR agency Creamer Dickson Basford, nearly half of Internet users doubt the reliability of the information they come across on the World Wide Web. And for PR practitioners… Continued

Media Insight: Miami Herald

May 19th, 1997 by

One Herald Plaza Miami, Fla. 33132-1693 Phone: 305/350-2111 Editor’s Note: In the news industry, the Miami Herald has earned a reputation for being a cutting-edge, hard-hitting publication whose staffers have included the famous police reporter… Continued

From The PR News Files: What Were They Thinking?

May 19th, 1997 by

When Chad Williams, president of Resist Records, Beverly Hills, answered a call from PR NEWS last week, it was a less-than-delighted Williams we found on the other end. The Resist Label Group is the operation… Continued

Deep Blue Publicity Roll to Continue?

May 19th, 1997 by

Last Monday, IBM’s 1.4-ton super-computer Deep Blue, flanked by several security guards, was loaded onto an 18-wheeler for its journey back to the company’s office in Poughkeepsie, N.Y., where it’s now being reconfigured for its… Continued

Gauging Extranet’s Evolutionary Costs

May 19th, 1997 by

The costs of setting up an extranet system greatly depends on a company’s goal, according to Victor Junalaitis, CEO of Santa Monica, Calif.-based Positive Support Review Inc., a consulting firm specializing in extranets. Junalaitis has… Continued

Marketers Hit ‘Third Wave’ Communications with Extranets

May 19th, 1997 by

Most marketers and PR executives who are Internet- and intranet-friendly have a ready-set-go attitude when it comes to this technology’s latest offspring, the extranet. Since the framework is already in place, extranets are a natural… Continued

News: Industry Wrap-Up

May 19th, 1997 by

Community Relations: AT&T Gets Press From Volunteers’ Disaster Help IBM may have gotten tons of publicity from Deep Blue, but let’s not forget what a philanthropic face does for a corporation today. AT&T continued to… Continued

AT&T’s Home Page Spawns Account Online Service

May 19th, 1997 by

AT&T’s Universal Card Services (Jacksonville, Fla.), its calling card-credit card division, used extranet technology to launch "AT&T Universal Account Online." Anticipating that it had a customer base that would prefer to conduct business online, AT&T… Continued

State Legislation Pushes Workers Comp. Program into High Gear

May 19th, 1997 by

When Ohio was finally ready to enforce Bill 107, which required the state’s Bureau of Workers’ Compensation (BWC) to mandate that employers choose a managed care organization (MCO) to handle their workers’ compensation claims, PR… Continued

PR Calendar

May 19th, 1997 by

May 21-22: The Conference Board, "The 1997 Business Ethics Conference," New York, 212/339-0345. May 22: Women Executives in PR, "Negotiating," New York, 203/226-4947. May 25-28: The Canadian Public Relations Society, Inc., "Canadian Public Relations Society… Continued