Stories by Richard Brownell

We are becoming increasingly defined by our digital reputations, and this trend is only going to continue as more data about us becomes available and searchable.

A previously unreleased report from the Federal Trade Commission’s 2012 investigation into Google’s search practices shows that the company boosted some of its own services over those of competitors even if its offerings did not match customer search criteria.

The Snapchat social media platform has grown to become a major player in the content distribution game.

PR News gave center stage to the winners and honorable mentions of its 2015 CSR Awards at a standing-room-only luncheon at the National Press Club in Washington, D.C., on March 12, 2015.

The Not There campaign is a clever demonstration of bringing an important issue into the public conversation to spark a dialogue and hopefully draw support for the cause.

There are certain elements that should be included in all measurement dashboards if you hope to properly collect and analyze data about your communication efforts.

PR News celebrated the honorees of this year’s Top Women in PR Awards Luncheon, held at New York City’s Grand Hyatt on Feb. 27, 2015.

There is no shortage of advice from social media experts on how to build your Twitter following. But how do you keep the people that you do have?

The timing of a social media post can be just as important as its content. This infographic shares optimal posting times for various social media platforms.

In search of the perfect tweet? Researchers at Cornell have developed an algorithm that may help you find it.