Author Archives: Richard Brownell

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About Richard Brownell

Richard Brownell is Content Manager, PR Events at PR News. He has several years' experience in developing and producing online events. Richard is a published author with several titles for young audiences to his credit. He has also written political commentary for several popular websites and his stage plays have been produced in New York and other major cities.

3 Things That Make Facebook’s Slingshot (Kind Of) Different from Snapchat

Facebook is making another attempt at the instantaneous and disappearing photo application space. It’s called Slingshot, and the social media giant is formally launching the app this week. | MORE »

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4 Tips (Plus a Bonus!) on Optimizing Your Content for Google Search

Getting your brand at the top of a Google search can be a hard climb. Here are some tips on making your content work, even after algorithm changes. | MORE »

Posted in Digital PR, Free Content, Water Cooler | Tagged , , , | 1 Comment

What YouTube’s Subscriber Count Change Means to You

YouTube will be making some key changes on June 16 that could affect your channel’s subscriber count. Here is what it means to you. | MORE »

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6 Tips to Make Video Work for Your Brand

It seems to be a no-brainer that communicators should be using video in their media strategy, yet many are still sitting on the sidelines. Here are some tips to make video happen for your brand. | MORE »

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Social Media Icon Awards: Social Media MVPs

David Armano, Global Strategy Director, Edelman Digital – As one of Edelman’s first “social” hires, David consulted with Edelman’s clients, re-launched EdelmanDigital.com, and partnered with the firm’s digital chair to set the strategy for the … | MORE »

Posted in Awards, Free Content, Social Media, Social Media Icon Awards | Comments Off

PR News Announces Winners of Social Media Icon Awards

PR News recognized the winners and honorable mentions at its annual Social Media Icon Awards at the Grand Hyatt in New York City on June 2, 2014. | MORE »

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Communications Wisdom from Maya Angelou

Maya Angelou’s words offer insight and inspiration to everyone, even PR professionals. | MORE »

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What Keeps PR People Up at Night

What keeps PR communicators up at night? We share some thoughts on that, and how to fall asleep easier at the end of a long day. | MORE »

Posted in Free Content, Water Cooler | Tagged , , , | 3 Comments

WNBA Scores Media Relations Win With Pride Campaign

This is a classic example of a brand taking a good look at its customer base, and enhancing its communications strategy to build that base. | MORE »

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9 Common Constructive Criticisms of PR Writing

Rather than engage in another theoretical discussion about PR writing, we went directly to our readers to hear the best writing criticism they’ve received. | MORE »

Posted in Free Content, Internal Communication, Media Relations, Water Cooler | 1 Comment