AIRTRAN AIRWAYS & CKPR AIRTRAN AIRWAYS PUTS A NEW SPIN ON “EWETUBE” THE COST OF AIRLINE TICKETS BURNS EVEN THE MOST FINANCIALLY STABLE INDIVIDUALS, SO IMAGINE THE TOLL IT TAKES IN STUDENTS’ MALNOURISHED BANK ACCOUNTS.… Continued
Archive: October 2008
FINANCIAL/INVESTOR RELATIONS
October 6th, 2008 by PRNEWSAFLAC & FLEISHMAN-HILLARD AFLAC GIVES SHAREHOLDERS A ‘SAY ON PAY’ IT MAY BE BEST KNOWN AMONG THE GENERAL PUBLIC FOR ITS DUCK MASCOT, BUT AFLAC HAD OTHER THINGS ON ITS MIND STARTING IN 2006, WHEN… Continued
MARKETING COMMUNICATIONS
October 6th, 2008 by PRNEWSPULSE COMMUNICATIONS AND KRAFT THE HAPPY LITTLE VEGEMITES: WHERE ARE THEY NOW? If you’ve never heard of a Vegemite, then you’ve probably never been to Australia. The yeast-based food paste is widely considered to be… Continued
PR News: The Platinum Issue
October 6th, 2008 by PRNEWSTHE WINNERS AND HONORABLE MENTIONS IN THIS YEAR’S PR NEWS PLATINUM PR AWARDS ISSUE EXEMPLIFY THE MOST INNOVATIVE APPROACHES TO REDEFINING TRADITIONAL PR WITH ANYTHING-BUT- TRADITIONAL STRATEGIES. FROM A MARKETING COMMUNICATIONS EFFORT THAT UNITED A… Continued
How to Put Together a Green Marketing Media Partnership
October 6th, 2008 by Iris DorbianIf you are a green expert or run a green business you’ll probably find the welcome mat out at most local broadcast stations. If you aren’t greeted with open arms, go to the next station.… Continued
How to Stage Great Media Events
October 6th, 2008 by Iris DorbianIn order to increase the likelihood that the media will cover your press conference or promotional event, you need to make it as easy as possible for journalists to attend by removing every logistical obstacle.… Continued
Corporate CSR Journey: From Uncharted Territory to Roadmap
October 6th, 2008 by Iris DorbianCorporate social responsibility is one of two areas in which public relations can lead rather than support an organization. This gives us the opportunity to contribute directly to the bottom line success of our companies… Continued
We need Judge Wapner & Judge Judy
October 3rd, 2008 by Andrew GilmanThese two TV Judges could be doing a better job than the moderators in forcing the Presidential and Vice Presidential candidates to answer the questions that voters have. Sure, every party in court gets to… Continued