Archive: August 2000

HPRMN is introducing a new department that will provide an interactive soundboard for your healthcare marketing questions and comments submitted to our Web site at http://PrandMarketing.com. The site provides a forum where you get to… Continued

While the industry is no longer in denial about the high incidence of medical errors, hospital executives are struggling with how to best incorporate patient safety initiatives. A patient safety partnership, announced earlier this month,… Continued

‘Sky Is Falling’ Community Perceptions In spite of the over-bedding and cost reimbursement problems that are threatening the survival of hospitals nationwide, outside-the-box reorganization strategies are providing a silver lining. But for a bold turnaround… Continued

The Mike Gallagher Show 350 Fifth Ave. Suite 1818 New York, NY 10118 800/387-2366 http://www.mikeonline.com The Mike Gallagher Show is a syndicated talk show aimed at drawing listeners into conversation about the news of the… Continued

PR NEWS’ very own managing editor Roger Friedman was nearly giddy upon receipt of a swanky, four-color press kit from Siren Public Relations. The artfully designed kit, featuring a full-bleed, photo-heavy catalog of cosmetics products… Continued

Lewis Braham leaves SmartMoney.com to join BusinessWeek as staff editor covering mutual funds. 718/921-8922. John Shinal, previously with Forbes.com, joins as correspondent covering networking and telecommunications – a beat previously held by deputy bureau chief… Continued

Have Pitch, Will Travel. The Sept. 18 issue of Business Travel News will feature the latest annual airline survey, which ranks and compares top air carriers. Editors also have slated a detailed feature on travel… Continued

Analyst Magnets. If you’re peddling tech and you haven’t been courting analysts as a conduit to the media, you could be missing out. Sam Whitmore’s Media Survey (http://www.mediasurvey.com) and the Corte Madera, Calif.-based research firm… Continued

A Match Made in Cyberspace. If you’re a regular suitor calling on Condé Nast’s Bride’s magazine, your best pitch may have more staying power in the future – and you won’t even need Viagra. Parent… Continued

News Flash. If you’re interested in reaching multimedia junkies through a new channel, watch for the launch of Streaming Media Magazine in December. The b-to-b Web site StreamingMedia.com plans to venture offline with a monthly… Continued