Hotline

News Flash. If you're interested in reaching multimedia junkies through a new channel, watch for the launch of Streaming Media Magazine in December. The b-to-b
Web site StreamingMedia.com plans to venture offline with a monthly print book in an effort to shore up loyalty among roughly 50,000 of its online subscribers and trade show
attendees - most of whom fall in the 18-49 age range. While the Web site will continue to focus on breaking news, its print counterpart will delve into trend pieces and analysis
of broadband technology's most recent advances. Greg Frame, formerly with PCWorld.com, is managing editor. For now, stream your pitches through PR contact Bessie Delucchi at [email protected]. (415/934-6996)

Greater Access. In yet another offline/online venture, Access Internet Magazine introduces its companion Web site http://www.AccessMagazine.com, broadening its mission to demystify the Web for the Luddites among us. Using each week's print pub as a
springboard, the site will run longer versions of stories and reviews. E-content also will include a daily special report (known as "In Focus") that explains how breaking
industry news on topics such as privacy and cybersquatting affects the average user. The site's feature content is archived and runs the gamut, offering tips on how to use the
Web for everything from shopping to college planning to travel research. Harvey Laney is managing editor. [email protected]. (781/453-3990)