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The News Monitor

April 16th, 1998 by

United Airlines Donates 3.5M Miles to Children’s Hospitals United Airlines transformed its frequent fliers into givers by donating 3.5 million miles to support the Children’s Circle of Care, the national network of 20 children’s hospitals.… Continued

Hospitals Looking To Newsletters To Reach Special Audiences

April 16th, 1998 by

Hospitals are now relying on newsletters to educate special interest groups like seniors and donors, according to a recent survey by Priority Publications. The Minneapolis-based publisher of custom magazines and newsletters found that 92% of… Continued

CD-ROM Database Provides Immediate Access to Hospital Info

April 16th, 1998 by

Targeting healthcare sales and marketing executives, Healthcare InfoSource released its first quarterly update of Healthcare QuickDisc, providing fast access to current expense and utilization information on more than 6,000 hospitals, networks and other providers. Launched… Continued

Going Global: Corporate Web Sites in Review

April 13th, 1998 by

Next time you’re gauging what’s happening online and want to know which corporate sites are worth logging onto, PR NEWS offers this PAG top-10 list along with our quick review of what corporations are doing… Continued

Online Media Snafus Continue to Spur Ethical Debates

April 13th, 1998 by

The trend of traditional news organizations to let their Web sites scoop print editions is raising new concerns over journalistic ethics, accuracy and accountability. One-third of print news publishers let their online counterpart run such… Continued

Calendar

April 13th, 1998 by

April 14: "Preventing a Cybercrisis – Protecting Your Reputatuion on the Internet," PRSA/NCC, Capitol Hilton, Washington, D.C., 703/691-9212. April 15-16: "Great Expectations: The Transformational Public Relations Leader," The Arthur W. Page Society, New York Helmsley… Continued

Market Trends & Industry News

April 13th, 1998 by

Market Research ‘Teach Our Children Well’: Citizens to Corporate America Eighty-six percent of teachers surveyed by New York-based West Glen Communications believe that corporations in the U.S. can do more to support education. West Glen… Continued

Oops!

April 13th, 1998 by

In last week’s Media Insight Editorial contact list for Newsday, we incorrectly listed some information. We apologize for any inconvience. Assistant Managing Editor, Long Island – Miriam Pawel, 516/843-3663; Assistant Managing Editor, Features – Phyllis… Continued

Kiplinger’s Personal Finance Magazine

April 13th, 1998 by

1729 H St. NW Washington, D.C. 20006-3901; 202/887-6400 Kiplinger’s (1 million plus) is known for its deft handling of personal finance issues as well as the aggressive way it stays on the pulse of consumer… Continued

Spin Not Valued During CEO Transitions – So Admit What You Don’t Yet Know

April 13th, 1998 by

Corporate communications about CEO transitions always should be tempered by honesty about what you don’t know. Even though your goals – to correct a flawed product line or repair the company’s Wall Street image -… Continued