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Laubu collectible figure from Pop Mart sitting on soft pink fabric background.

PR Roundup: Labubu Mania, Boston U and Alex Cooper Crisis, Authentic Carbs

June 26th, 2025 by

This week’s PR Roundup looks at the viral social media mania surrounding the Labubu doll, Boston University’s indirect response to “Call Her Daddy” Host Alex Cooper’s sexual harassment allegations and a unique campaign pairing authenticity and carbs. 

New York State Assemblymember Zohran Mamdani speaks in a Malikah's Iftar Ramadan event at the Museum of the Moving Image on March 07, 2025 in the Queens Borough of New York City.

A PR Power Play: Zohran Mamdani’s Mayoral Messaging Masterclass

June 25th, 2025 by

[Editor’s Note: Democratic candidate for New York City Mayor, Zohran Mamdani, won the New York Mayoral Election on Nov. 4, 2025.] Zohran Mamdani’s campaign in New York City’s mayoral Democratic primary really defined what it means… Continued

Ben Finzel and Kati Murphy headshots for PRNEWS Live

PRNEWS Live: Where’s the Pride for Pride?

June 25th, 2025 by

This discussion addressed the changes in Pride PR, as well as the proactive methods of some who are doubling down on Pride this year. 

Q&A: AI, Disinformation and Brand Perception with Cyabra

June 23rd, 2025 by

Questions from the audience included what size does a company have to be to consider using tools against disinformation and what types of tools can be used for threat protection, among others. 

Travis and Jason Kelce talk onstage at a panel at the Amazon Port at the Cannes Festival for Creativity.

Creativity as a Verb: PR’s Role at Cannes Lions 2025

June 20th, 2025 by

A CMO panel at Cannes Lions 2025 showed that PR is no longer just a channel for amplifying campaigns. PR professionals are part of the creative engine itself—leading ideas, shaping narratives and creating cultural value in real time.

PRNEWS Unveils Winners of the 2025 Impact Communications Awards

June 20th, 2025 by

PRNEWS has unveiled the winners of its 2025 Impact Communications Awards, which honor the most outstanding CSR, ESG & DEI initiatives and communicators driving that impact.

How Journalists Work in 2025. According to a survey of 1000+ journalists. 67% say their job feels meaningful, 54% confident in their long-term career prospects, 40% earn more than $70000, 37% report layoffs or buyouts at their company, 36% say disinformation and misinformation are a top issue facing journalism.

The State of Journalism in 2025: Insights to Optimize Your Media Relations

June 18th, 2025 by

The ever-changing media environment magnifies the expectations, pressures and preferences of journalists. Muck Rack surveyed over 1,500 journalists to better understand what shapes their work today, and how PR professionals can more effectively collaborate with them for everyone’s benefit.

The Superstar Posting Effect: LinkedIn’s Quiet Algorithm Secret

June 17th, 2025 by

We aimed to understand how widespread this superstar effect really is in posting dynamics—and how executive communication teams can strategically leverage LinkedIn’s features to improve their odds of crafting standout content that drives greater reach, engagement and overall “linkfluence.”

PRNEWS Announces Winners of 2025 Nonprofit Awards

June 17th, 2025 by

PRNEWS today announced the winners of its 2025 Nonprofit Awards, which celebrates the most talented communicators and teams in the nonprofit sector, as well as the most innovative and effective campaigns.

AI, Agents and Brand Reputation title card

How to Measure Brand Reputation in the Age of AI Search

June 16th, 2025 by

Brian Snyder, Chief Innovation Officer at Axicom, offered some suggestions on what to measure when it comes to reputation and AI answers.