Nebo has built its business by taking a human-centered approach, which means treating clients, employees and vendors the way they’d want to be treated.
Some corporations participate in charity work as a means of publicity. However, putting people first is at the very core of Nebo’s philosophy. That’s why in the past year alone, Nebo has given more than $1 million in donations and discounted work.
Nebo has also created its own brand of venture capitalism—more accurately described as an anti-VC—called Nebo Ignite. It provides startups with resources to help bring their ideas to life without sacrificing their share of the profits. The whole Nebo team earns sweat equity in the project and potentially reaps the financial rewards of working on the next great thing.
In the past two years, Nebo proudly collaborated with Atlanta’s Year of the Boulevard program, Operation P.E.A.C.E. and launched pro bono efforts like Choose ATL, Eames House 250 and Build the BeltLine.
Nebo particularly cares about animal welfare, and has applied its talents to giving voices to this voiceless community. Nebo co-launched both the Rescue Pledge, a campaign to fight puppy mills and misconceptions about shelter animals, and the Change Your Chicken Challenge, a movement urging people to make more humane poultry purchasing decisions.
Nebo also takes part in Amazon Smile, sending a portion of each purchase to PAWS Atlanta, a local pet adoption center. Nebo’s team members take it upon themselves to give back to the community by serving on various industry boards like Ad Club, AMA, the Technology Association of Georgia and more. For example, the co-Founder of Nebo, Adam Harrell, serves as the Interim Executive Director for Startup Atlanta.