2016 Rising PR Stars: Cristina Nogueras, Senior Account Executive, MSLGROUP

Cristina Nogueras is always asking questions and looking for better, different ways to solve problems. She possesses an incredible imagination and curiosity and challenges the status quo. Nogueras is also passionate about enhancing her agency's approach to Hispanic marketing.

Nogueras has an outstanding influencer and social media background. She helped develop and build from the ground up an influencer network to support the P&G feminine care business. As part of this work, Nogueras helped create a content strategy and calendar and a list of over 100 influencers, all while helping to manage on-boarding.

Nogueras is also the main point of contact for influencer and social media work on Always' #LikeAGirl Olympic Games program. She spearheaded calendaring and community management while delivering high-quality influencer content for the program. Most recently, Noguera led an event with Michelle Obama for Let Girls Learn+#LikeAGirl.