2016 Rising PR Stars: Riva Budowsky, Senior Account Executive, Blue Chip Marketing Worldwide

Passionate. Committed. Fearless. These are the words that best describe Riva Budowsky. The moment she joined Blue Chip Marketing a little more than three years ago, Budowsky made an immediate impact on her clients, colleagues and agency partners.

Budowsky possesses a rare combination of organizational, collaborative and creative skills that she applies to all of her accounts. Her most significant contributions have come on the Fisher Nuts, Orchard Valley Harvest and Nut Exactly accounts—three businesses that have virtually doubled in billings and revenue since Budowsky joined the team.

Perhaps Budowsky’s greatest strength has been the ability to harness and apply the power of social media to her accounts. The dynamic influencer network she assembled on behalf of Fisher Nuts and Orchard Valley has resulted in extraordinary content that her agency has been able to leverage in digital and social campaigns. Budowsky understands the need to go beyond simple impressions to prove the value of her work. Her results-driven approach includes bringing a whole new level of engagement, data and analytics to her clients to demonstrate the impact of Blue Chip’s campaigns.