Stories by Ted Birkhahn

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What Roe v. Wade Teaches us About Employee Communication

May 31st, 2022 by

When a draft leaked detailing the Supreme Court’s likely decision to overturn Roe v. Wade, it presented a conundrum for businesses. Should we speak out about this issue? If so, what should we say? What do our employees want? How will customers perceive this? Investors?

Five Essentials Will Keep Communication on Track During a Cyberattack

August 17th, 2021 by

When cybercrime hits, you realize quickly it’s very different from almost any other crisis. It requires a tailored and measured approach to communicating with stakeholders. In the event of a cyberattack: Are you ready to comply with regulatory requirements? Do you have back-up channels so you can communicate with stakeholders? Do you have a back-up list of employee and stakeholder contacts? Are you ready to respond publicly without inciting threat actors to wreak more havoc on the brand?