A while back I compiled a list of annoying phrases and words we utter as communicators (and human beings), from “at the end of the day” to “guru” and “epic”. The list, via my blog… Continued
PR News Blogger Network
Seth Arenstein
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Will PR and Marketing Get Married One Day?
October 13th, 2014 by Diane SchwartzInevitably the question arises when you’re in a room full of communicators: how do we break down the silos between PR and Marketing? I recently moderated a panel with Andrew Bowins of Mastercard and Jay… Continued
4 Ways to Get a Reporter to Pay Attention to You
August 4th, 2014 by Diane SchwartzBack in my reporting days, I spent a good amount of time doing something that might strike many as nostalgic: interviewing sources and talking to PR people on the phone. If only today’s reporters had… Continued
3 Wise Ways to Tie Your PR to Sales
July 7th, 2014 by Diane SchwartzIt’s the definitive question in C-suites, boardrooms and industry conferences: is there a correlation between PR and sales? It’s safe to say that, as a whole, communicators have not done a stellar job at demonstrating… Continued
How to Enhance Audience Engagement on Social Media
July 2nd, 2014 by Mark RenfreeAudience engagement is tricky. Here are a few guidelines to successfully integrate your message across platforms and engage you audience along the way.
7 Ways to Shake Up Your Routine This Week
June 23rd, 2014 by Diane SchwartzAt a yoga class the other day, the instructor excitedly and in a heavy whisper told us she was going to shake things up a bit. “We’re not going to do the same moves you’re… Continued
9 Social Media Tips that You Can’t Afford to Overlook
June 9th, 2014 by Diane SchwartzIf you weren’t at the PR News Social Media Summit last week, I forgive you. But really, you should try to attend an upcoming conference of ours because you are going to pick up a… Continued
To Help Users Address Privacy Issues, Facebook Deploys a Cartoon Dinosaur
May 23rd, 2014 by [email protected]Content creation, discovery and consumption has never been easier. There is vastly more content volume, and it’s accessed in countless new ways, the most prominent being search and social media. That makes it a golden… Continued
14 Pieces of PR Advice to Read and Heed
April 21st, 2014 by Diane SchwartzDispensing advice is a centuries-old activity and it never gets old. When the PR News team decided to produce a Best PR Advice Book, it looked to the smartest people in the room to write… Continued
5 Reasons You Should Focus Your Efforts on Social Media, Not Mainstream Media
March 3rd, 2014 by Tony SilberOver the weekend, I repeatedly came across examples of the realities of the new media ecosystem. On Saturday, I saw on Facebook a hot conversation about an apparently serious car accident in my town. People… Continued