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2012 Digital PR Awards: Digital PR Team of the Year

October 1st, 2012 by

The three person American Red Cross team stays busy with its 3,000 social media mentions per day; top brands are turning to MWW Group for its digital prowess.

2012 Digital PR Awards: Public Affairs

October 1st, 2012 by

The International Franchise Association’s campaign has led to placing 7,200 veterans in careers in franchising.

2012 Digital PR Awards: Digital Marketing Campaign – $200K – $500K

October 1st, 2012 by

An elite team of celebrity and competitive athletes were tapped to create Team Refuel and created exclusive Webisodes to drive home the "got chocolate milk?" campaign.

8 Steps to a Killer PR Resume

September 27th, 2012 by

You’re looking for a job in PR. If you can’t pitch yourself with a great resume, you’re looking for a job in the wrong field.

8 Steps to a Killer PR Resume

September 27th, 2012 by

You’re looking for a job in PR. If you can’t pitch yourself with a great resume, you’re looking for a job in the wrong field.

iPad Serves as Substitute For Other Media Devices

September 26th, 2012 by

51% of polled iPad owners expect the device to become their primary computing platform in the next two years.

iPad Serves as Substitute For Other Media Devices

September 26th, 2012 by

51% of polled iPad owners expect the device to become their primary computing platform in the next two years.

Author/Blogger Jeff Jarvis to Discuss ‘Reverse PR’ as Afternoon Keynoter at Social Media Measurement Conference in NYC

September 26th, 2012 by

Jarvis wil discuss how social media can reverse the role of PR and present the public to the brand on Oct. 2 at the Grand Hyatt in New York City.

Author/Blogger Jeff Jarvis to Discuss ‘Reverse PR’ as Afternoon Keynoter at Social Media Measurement Conference in NYC

September 26th, 2012 by

Jarvis wil discuss how social media can reverse the role of PR and present the public to the brand on Oct. 2 at the Grand Hyatt in New York City.

The Three Commandments of Quality Writing

September 25th, 2012 by

The quantity of writing PR pros are called upon to produce often results in diminished quality. Keep these tips in mind and you’ll get your writing back on track.