Media Relations

2012 Digital PR Awards: $100K – $200K

October 1st, 2012 by

The History Channel used all of the tools in the PR toolbox to promote the miniseries Hatfields & McCoys.

2012 Digital PR Awards: $100K – $200K

October 1st, 2012 by

The History Channel used all of the tools in the PR toolbox to promote the miniseries Hatfields & McCoys.

8 Tips for Cooking up a Hot Company Boilerplate 

September 25th, 2012 by

Can you describe what your company does or offers in the time it takes to go from the ground floor to the fifth floor in an elevator?

8 Tips for Cooking up a Hot Company Boilerplate 

September 25th, 2012 by

Can you describe what your company does or offers in the time it takes to go from the ground floor to the fifth floor in an elevator?

Newsjacking: Businesses Get Right in Line With Apple’s iPhone 5

September 17th, 2012 by

When there’s a huge story, figure out a way to tie your brand’s messaging to the news of the day.

Have Advance Crisis Knowledge? Better Use Your Time Wisely

September 17th, 2012 by

Most organizations and businesses are well aware of when a crisis is on the horizon. Some put their heads in the sand and hope no one notices, others face the problem head-on, planning for every contingency.

Have Advance Crisis Knowledge? Better Use Your Time Wisely

September 17th, 2012 by

Most organizations and businesses are well aware of when a crisis is on the horizon. Some put their heads in the sand and hope no one notices, others face the problem head-on, planning for every contingency.

Newsjacking: Businesses Get Right in Line With Apple’s iPhone 5

September 17th, 2012 by

When there’s a huge story, figure out a way to tie your brand’s messaging to the news of the day.

2012 Platinum PR Awards: Speeches

September 15th, 2012 by

Winner: U.S. Postal Service – Purple Heart with Ribbon Forever Stamp Dedication In 2011, the USPS issued its Purple Heart postage stamp in a new Forever Stamp design. As one of the largest civilian employers of… Continued

2012 Platinum PR Awards: Satellite Media Tour

September 15th, 2012 by

Winner: RF|Binder and McGraw-Hill Education – Tablets and Devices: An Educational Frontier To support McGraw-Hill Education’s commitment to developing innovative digital education tools and take advantage of new tablets coming to market, R|F Binder used… Continued