Media Relations


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Time Magazine’s Perfect Publicity Ploy

A Time magazine cover photo of a woman breast-feeding her nearly four-year-old son quickly became an Internet sensation, and boosted Time’s subscriptions. | MORE »

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Time Magazine’s Perfect Publicity Ploy

A Time magazine cover photo of a woman breast-feeding her nearly four-year-old son quickly became an Internet sensation, and boosted Time’s subscriptions. | MORE »

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Bad Client Barometer: 4 Red Flags to Protect Your Agency

PR agency veteran Ned Barnett says that when an agency has inherent philosophical differences between a potential client, it shouldn’t take them on. | MORE »

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Bad Client Barometer: 4 Red Flags to Protect Your Agency

PR agency veteran Ned Barnett says that when an agency has inherent philosophical differences between a potential client, it shouldn’t take them on. | MORE »

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Showing Off Your CEO? Get to Know Their Personal Story First

Humanizing a CEO and relating her or his background to the vision of a company is a proven formula for success. | MORE »

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Showing Off Your CEO? Get to Know Their Personal Story First

Humanizing a CEO and relating her or his background to the vision of a company is a proven formula for success. | MORE »

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Bio Hazards: 9 Mistakes to Avoid When Writing a Professional Bio

Whether you’re a PR pro crafting a brief bio for a client, senior executive or for yourself, following these essential tips will make the job easier—and improve the results. | MORE »

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Bio Hazards: 9 Mistakes to Avoid When Writing a Professional Bio

Whether you’re a PR pro crafting a brief bio for a client, senior executive or for yourself, following these essential tips will make the job easier—and improve the results. | MORE »

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Media Relationships a Big Factor in Taking on Controversial Clients

Three PR agency heads discuss the issues that come into play when deciding whether or not to take on a controversial client. | MORE »

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How to Prevent Event Snafus With Proper Planning

Anticipating potential hurdles and creating functional backup plans are keys to overcoming on-site event problems—which are almost guaranteed to happen at large-scale events. | MORE »

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