Digital & Technology

In this blow-by-blow communications accounting of the Costa Concordia tragedy, PR experts offer some crisis-management best practices.

According to Andrew Hindes of The In-House Writer, the social media age hasn’t changed this essential tenet of media relations: To succeed with your pitches, you need to ask yourself what you’re doing to make the journalist’s job easier.

According to Andrew Hindes of The In-House Writer, the social media age hasn’t changed this essential tenet of media relations: To succeed with your pitches, you need to ask yourself what you’re doing to make the journalist’s job easier.

Agencies were largely in the black in 2011, and most reported increased hiring, according to a Council of PR Firms survey.

PR agency Conover Tuttle Pace chose a horse of a different color—the quirky mare Zenyatta—to successfully drive awareness and sales for the Breeders’ Cup.

Advances in technology and a steady increase in activity may soon make texting a viable tactic within overall communications strategies.

The 60 new apps released alongside Facebook’s Open Graph show that the social network is no longer about just "liking" something.

Clearly understood guidelines, training and monitoring are essential when it comes to employee engagement on social networks—but so is freedom to express one’s personality.

  Back to "How PR Can Feed the Data Journalism Pipeline" 

  Back to "How PR Can Feed the Data Journalism Pipeline"