The use of digital and social PR channels can make the traditional PR stunt more than a one-off activity.
Digital & Technology
Picture This: Facebook Buys Instagram for $1 Billion
April 9th, 2012 by Bill MiltenbergOn the heels of its release of an Android application, Instagram has been acquired by Facebook
Picture This: Facebook Buys Instagram for $1 Billion
April 9th, 2012 by Bill MiltenbergOn the heels of its release of an Android application, Instagram has been acquired by Facebook
Tech Industry Offers Rote Responses About Supply Chains
April 9th, 2012 by Bill MiltenbergAmerican high tech companies are still not being forthcoming about working conditions in their supply chain, according to a New York Times report.
Tech Industry Offers Rote Responses About Supply Chains
April 9th, 2012 by Bill MiltenbergAmerican high tech companies are still not being forthcoming about working conditions in their supply chain, according to a New York Times report.
Time to Adopt the Newsjacker’s Motto: Always Be Prepared
April 9th, 2012 by Scott Van CampSpeed and flexibility are the PR requirements for taking breaking news and making it your own.
Time to Adopt the Newsjacker’s Motto: Always Be Prepared
April 9th, 2012 by Scott Van CampSpeed and flexibility are the PR requirements for taking breaking news and making it your own.
Social Media Report Card: Two Smaller Airlines Build Strong Social Customer Bonds via Thoughtful Content
April 9th, 2012 by Huma GruazA comparison of two niche airlines’ social media programs clearly shows that corporate values, benefits and differentiators can be successfully communicated via social platforms.
Adaptation Essential to Reaching Digitally Savvy Audiences
April 5th, 2012 by Regina D'AlesioThe methods of engaging customers and clients keep changing dramatically, says Albe Zakes of "upcycling" company TerraCycle.
4 Best Practices for Smarter Global Digital Communications
April 5th, 2012 by Sabrina HornCombining a global strategy with local expertise is the key to success when implementing communications campaigns on a broad scale.