Sure, we now live a digital age, but we thought the expression, “Never argue with a man who buys ink by the barrel” was still apt for the latest PR debacle at Rutgers University: Rutgers University Athletic Director Julie Hermann saying to a journalism class, “That’d be great” about the prospect of The (Newark, N.J.) Star-Ledger dying. PR pros can commence wincing.
Good advice for those, like Esiason and Francesa, who have a voice with any sort of reach: stay out of family matters and don’t tell women what to do with their bodies.
The International Public Relations Research Conference (IPRRC), better known as “The Miami Conference,” gathers academics and PR professionals for three intense days that offer the opportunity to hear more than 100 research papers presented by the world’s leading thinkers in public relations.
PR is global. You can’t predict what will happen around the world. But you can prepare.
General Motors’ chief executive Mary T. Barra explained the company’s second massive round of recalls in as many months, saying, “Something went very wrong in our processes in this instance, and terrible things happened.”
For brands, a crisis management strategy needs to include preparation not only at a managerial and media relations level but also at a social level.
Ongoing communications continues throughout the duration of the storm, until the “all clear” is given and PR can alert U.S. media that the area is back in business for visitors.