Crisis Management


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Esquire’s Snarky Apology: A Case Study in What Not to Do

Men’s lifestyle magazine, Esquire, had an unfortunate technical glitch with its website on Sept. 11 and responded with a disingenuous tweet that sent some people reeling.  | MORE »

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PR News Announces Winners of PR Agency Elite Awards

PR News on Tuesday, Sept. 10, 2013, celebrated the winners and honorable mentions of its PR Agency Elite Awards at the Grand Hyatt in New York City. | MORE »

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Why Did it Take So Long For Business Insider to Fire its “Brogrammer,” Pax Dickinson?

This week, Business Insider fired its “brogrammer” CTO, Pax Dickinson, after media outlets shed light his repeated racist, sexist and homophobic tweets. But why did it take a public outcry for the publication to let him go? | MORE »

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Weiner: The Gift That Keeps Giving (Or, How Not To Behave If You’re a Public Figure)

Sure, Anthony Weiner was toast electorally weeks ago. And now that’s he’s officially been bounced from the Democratic primary, it’s likely we’ve seen the last of Weiner, at least politically. | MORE »

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PR News Announces Winners of 2013 PR Agency Elite Awards

PR News on Tuesday, Sept. 10, 2013, celebrated the winners and honorable mentions of its PR Agency Elite Awards at the Grand Hyatt in New York City. The awards set benchmarks of excellence in client PR efforts, as PR agencies were recognized for their work in 23 practice areas.  | MORE »

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2013 PR Agency Elite Awards: Crisis Management

Winner: APCO Worldwide By sticking with a formula consisting of a global 24/7 team committed to client services, APCO Worldwide helps brands to navigate crises and preserve their reputations. The Washington, D.C.-based agency is conditioned … | MORE »

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2013 PR Agency Elite Awards: Reputation Management

Winner: MWW MWW takes its clients’ reputations pretty seriously. Nothing Earth-shattering there; all PR agencies say that. But MWW goes well beyond bromides about clients’ reputations, thanks to the agency’s Total Stakeholder Approach. It’s a … | MORE »

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How to Ensure Your Message Gets Across in a Televised Interview

If your client doesn’t look polished and speak well, all of the messaging you perfected loses value. | MORE »

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Chobani’s Crisis Communications Strategy: So Far, So Good

Not more than a few years ago only serious foodies and natives of the Mediterranean sought out Greek-style yogurt. That trend has changed, and Chobani is a big reason for that. However, the company’s recent major product recall has stirred some doubts about quality assurance. | MORE »

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Klout Loses Clout Thanks to Shortsighted Tweet

Social media ranking tool, Klout, is in hot water over a tasteless tweet. | MORE »

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