During my 31-year career at eight technology companies I have tried to be a strategist, tactician, advisor and mentor. To be a service across an organization requires not only an understanding of the business but …
A PR agency president offers 10 tips towards better agency/client relations.
Working with industry analysts gives PR pros valuable insight that helps build successful communications programs.
With social activism more popular than ever with the younger workforce, companies are turning to volunteerism to push their CSR agendas.
No trick grammar quiz, the pronoun test is a simple diagnostic tool to help assess the health of an organization.
Charting the Industry: Study Reveals the Inner Feeling of Bloggers: They Want To be Treated Like Marketers—and Paid, Too
PR pros weigh in on effective blogger relations, including what the going rates are for a paid post.