Archive: August 2012

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Lingerie Brand Taps Into Body Image Movement With Plus-Size Model

August 2nd, 2012 by

U.K.-based Boux Avenue has generated a wealth of positive media coverage with its hiring of model Robyn Lawley.

Lingerie Brand Taps Into Body Image Movement With Plus-Size Model

August 2nd, 2012 by

U.K.-based Boux Avenue has generated a wealth of positive media coverage with its hiring of model Robyn Lawley.

Election 2012: ‘Don’t Quote Me on That’ Media Relations

August 2nd, 2012 by

Both presidential campaigns have been insisting on quotation approval, which has raised questions about transparency and ethics.

Election 2012: ‘Don’t Quote Me on That’ Media Relations

August 2nd, 2012 by

Both presidential campaigns have been insisting on quotation approval, which has raised questions about transparency and ethics.

PR News Hotlist: Top 10 PR Blunders of 2012, Part 1

August 2nd, 2012 by

It’s only August, but there has already been a year’s supply of high-profile PR blunders.

PR News Hotlist: Top 10 PR Blunders of 2012, Part 1

August 2nd, 2012 by

It’s only August, but there has already been a year’s supply of high-profile PR blunders.

Twitter/Journalist Olympic Dust-Up Highlights Important PR Point

August 1st, 2012 by

The world is all a-Twitter about Twitter because of British newspaper reporter Guy Adams, who had his Twitter account suspended for posting the work e-mail address of Gary Zenkel, head of NBC Olympics. On Friday of last week, Adams complained to his 4,…

Mastering the Art of Conversation on Twitter

August 1st, 2012 by

Communicators have tried different strategies to grab the attention of Twitter’s more than 500 million registered users. In the following Q&A, Stella & Dot’s Amy Gilmer shares tips on engaging followers and building a community.

Mastering the Art of Conversation on Twitter

August 1st, 2012 by

Communicators have tried different strategies to grab the attention of Twitter’s more than 500 million registered users. In the following Q&A, Stella & Dot’s Amy Gilmer shares tips on engaging followers and building a community.

Chick-fil-A Crisis: One for the Ages?

August 1st, 2012 by

As the firestorm of opinion around the fast-food chain’s stance on same-sex marriage continues unabated, the crisis is sure to become a classic PR case study.