Archive: August 2012

A full-blown social media crisis is bad enough. When it happens during "off hours," it could go from bad to worse.

So here goes: I personally despise, at the end of the day, when people drop the ball, because, at this moment in time, it is what it is. Just sayin. In that paragraph above I include what I and countless others find to be among the most annoying saying…

LinkedIn, which just impressed Wall Street with its earnings report, continues to grow. Here are some tips to make the most of its many opportunities for personal branding.

LinkedIn, which just impressed Wall Street with its earnings report, continues to grow. Here are some tips to make the most of its many opportunities for personal branding.

The U.S.’ new gymnastics darling is bound to be a superstar in social media-centered marketing campaigns.

The U.S.’ new gymnastics darling is bound to be a superstar in social media-centered marketing campaigns.

UK-based mobile phone and broadband company O2 turned a PR disaster into a win by communicating with customers with a sense of humor and grace when its network went down

UK-based mobile phone and broadband company O2 turned a PR disaster into a win by communicating with customers with a sense of humor and grace when its network went down

Research shows that more single-brand companies promote and communicate the reputation of their company compared to multiple-brand companies.

Research shows that more single-brand companies promote and communicate the reputation of their company compared to multiple-brand companies.