Likeable Media’s Dave Kerpen offers easy ways to gauge affinity for a brand.
Archive: February 2012
Metrics to Track How Well-Liked Your Brand Is on Facebook Already at Your Fingertips
February 22nd, 2012 by Dave KerpenMetrics to Track How Well-Liked Your Brand Is on Facebook Already at Your Fingertips
February 22nd, 2012 by Dave KerpenLikeable Media’s Dave Kerpen offers easy ways to gauge affinity for a brand.
How to Write for Journalists and Make Their Lives Easier
February 22nd, 2012 by Andrew HindesThe social media age hasn’t changed this essential tenet of media relations: To succeed with your pitches, you need to ask yourself what you’re doing to make the journalist’s job easier.
How to Write for Journalists and Make Their Lives Easier
February 22nd, 2012 by Andrew HindesThe social media age hasn’t changed this essential tenet of media relations: To succeed with your pitches, you need to ask yourself what you’re doing to make the journalist’s job easier.
PR News Poll: Wikipedia Mostly Unexplored By PR Pros
February 15th, 2012 by Bill MiltenbergPR News asked its online community whether they had ever ever edited their brand’s or their clients’ Wikipedia pages.
PR News Poll: Wikipedia Mostly Unexplored By PR Pros
February 15th, 2012 by Bill MiltenbergPR News asked its online community whether they had ever ever edited their brand’s or their clients’ Wikipedia pages.
Quick Study: Facebook Users Receive More, Give Less; Robust Sites Lift In-Store Sales; Social Media and Software Industry
February 13th, 2012 by PRNEWSâ–¶ Facebook Users Receiveth More, Giveth Less: A Feb. 2012 Pew Internet study that combines server logs of Facebook activity with survey data finds that over one month, 40% of average Facebook users made a… Continued
Quick Study: Facebook Users Receive More, Give Less; Robust Sites Lift In-Store Sales; Social Media and Software Industry
February 13th, 2012 by PRNEWSâ–¶ Facebook Users Receiveth More, Giveth Less: A Feb. 2012 Pew Internet study that combines server logs of Facebook activity with survey data finds that over one month, 40% of average Facebook users made a… Continued
Seven Things You Will Learn in This Week’s Issue of PR News
February 13th, 2012 by PRNEWS1. Susan G. Komen’s crisis has the potential to be studied by students for decades—to learn how not to make a crisis worse. 2. If a story topic is sensitive, talking to a reporter on… Continued
Case Study: We Hold This Truth… ‘Innovation’ Effort Drives Fans in Person and Online to Declare on the Dotted Line
February 13th, 2012 by Bill MiltenbergThe Consumer Electronics Association’s Declaration of Innovation movement grew its Facebook community tenfold.