Company: Avnet Inc. Timeframe: Started in 2005, Ongoing Computer and electronics distributor Avnet Inc. has a history of being a good corporate citizen, which includes a community affairs program that focuses on education and children’s… Continued
Archive: April 2007
Quick Study: Baby Boomers Bring Home The Bacon; Customer Relations Gets Tech Make-Over; Diversity Rankings
April 2nd, 2007 by PRNEWSThe “Boomer”ang Effect A new study released by Weber Shandwick in conjunction with KRC Research revealed that companies are overlooking a relatively untapped area through which to gain competitive advantage: the relationship networks of baby… Continued
Did You Know?
April 2nd, 2007 by PRNEWSSeven Things You Will Learn In This Week’s Issue of PR News 1. PR execs should buy negative words associated with their brand or product to control SEO. 2. PR execs should seek inspiration from… Continued
The HR/PR Divide: Busting Down The Silos And Integrating For Organizational Success
April 2nd, 2007 by PRNEWSPublic relations is a people business, first and foremost. Along the same lines, an organization is only as strong as its weakest person, be that person an unhappy/unproductive employee, a dishonest senior executive or an… Continued
The Sky Is Falling! The Sky Is Falling! Rep Ops & Risks with SEO
April 2nd, 2007 by PRNEWSChicken Little ain’t got nothin’ on today’s top PR practitioners. If the frenzied chicken mistook a falling acorn for imminent Armageddon, then the metaphor translates to many communications executives who – in the past -… Continued