Archive: December 2002

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Executive Exposure Helps Quell Sea Sickness

December 9th, 2002 by

Cruise lines have been experiencing some fairly nauseous press lately with outbreaks of a gastrointestinal flu plaguing passengers on cruise lines like Disney and Carnival. But the cruise lines are managing the crisis by the… Continued

Just Say ‘No’ to Reporters

December 9th, 2002 by

Where is it written that you have to answer every question posed by a reporter? Too many spokespeople have the wrong view of a media interview. They respond as if they’re in another Q&A setting:… Continued

Campaign Frees Jailed Media Mogul, Promotes Press Freedoms

December 9th, 2002 by

Vladmir Goussinsky’s life story reads like a Hollywood screenplay: An independent entrepreneur battles the Kremlin in post-Soviet Russia and winds up imprisoned twice, only to be released after the intervention of an influential U.S. congressman.… Continued

Media Insight: "The Human Factor"

December 9th, 2002 by

Business 2.0 One California Street, 29th Floor San Francisco, CA 94111 415/293-4800 http://www.business2.com When Josh Quittner, editor of monthly mag Business 2.0, was looking for someone with a “provocative” take on business, he turned to… Continued

Coming up in PR NEWS

December 9th, 2002 by

Watch for our special Career & Salary Survey issue next week, chock full of exclusive salary numbers and career advice from the experts. We’ll also make our 2002 executive recruiter guide available to PR NEWS… Continued

Media Metrics

December 9th, 2002 by

Have a financial or investing tip for consumers as they recuperate from the holiday spending season? An expert who can dish the dirt on spring trends for those long-lead beauty books? Following are the top… Continued

How’d You Get That?

December 9th, 2002 by

You may not have news today, but that doesn’t mean you shouldn’t contact reporters now to prep them for upcoming announcements – as long as you approach the pitch with no expectations of immediate coverage.… Continued

Securing New Niche

December 9th, 2002 by

Primedia joins the growing group of publishers hoping to grab a piece of the homeland security pie, launching Transportation Security Magazine, a spin-off of its Access Control & Security Systems Magazine. The pub, whose first… Continued

Getting into the Game

December 9th, 2002 by

Video gaming pubs are bucking the trend these days, with new titles launching and established ones growing. Ziff Davis’ Xbox Nation is increasing its publishing schedule from quarterly to bi-monthly beginning in 2003. Evan Shamoon… Continued

NBC Investigates

December 9th, 2002 by

Got a hot tip? In what has become a trend among the networks since 9/11, NBC is launching a standalone investigative unit, based in Washington. The unit will focus on topics like the War on… Continued