Archive: November 2000

The Case Philips Electronics enjoys a sterling reputation worldwide as a leading innovator in the realm of consumer electronics – everywhere, that is, except in the U.S. In 1999, the Dutch company’s North American unit… Continued

The idea was oh-so-clever: A snazzy foil package containing nostaglic “Silly Putty” in a plastic egg, sealed with a sticker that read, “The teen market is a tough egg to crack.” Inside, a teaser touted… Continued

1755 Broadway New York, NY 10019 212/830-9200 http://www.offspringmag.com Four times a year, the editors of Offspring magazine aim to deliver strategies to help readers launch new ventures – in raising kids, that is. The magazine,… Continued

Executive editor Steve Malanga leaves Crain’s New York Business. Contact managing editor Cynthia Rigg at 212/210-0274 or editor Greg David at 212/210-0270…Brian Caulfield leaves Internet World to join eCompany Now as staff writer covering Silicon… Continued

IR counselors, journalists feel your pain – albeit from a different perspective. The nation’s top financial media continue to feel crunched by 24-hour trading, investors’ insatiable appetites for online news and increasing public skepticism about… Continued

Cathy Lugbauer, EVP at Weber-Shandwick, becomes chairman of the Council of PR Firms, replacing Ketchum chairman/partner David Drobis. Fleishman-Hillard CEO John Graham is named Council vice chairman/chair-elect. Publicis Groupe SA completes its acquisition Nelson Communications,… Continued

PR agencies are behind the curve in their exploitation of the Internet, compared to their peers in other communications disciplines such as advertising and direct marketing, according to a recent study conducted on behalf of… Continued

Media Relations Specialist The Institute of Food Technologists (IFT), the society for food science and technology, seeks a media relations professional to join its communications team. You will enjoy diverse opportunities to interact with national… Continued

Your expertise has made you golden. Your workload has made you gray. Have you gone platinum yet? PR NEWS is seeking entries for its 2000 Platinum PR Awards – a competition that recognizes strategic innovation… Continued

The do-it-yourself trend is fine for weekend warriors. But we’re waiting to see whether small- and medium-sized companies will flock to a dotcom that touts “paint-by-numbers PR.” PRMadeEasy.com, a subsidiary of Reputations.com, is offering an… Continued