Me 2.0 Red Herring will switch from monthly to biweekly in November to keep pace with the speed of business – and, we suspect, the speed of competition. Big fish counterpart Business 2.0 made the… Continued
Archive: May 2000
This Just In…
May 1st, 2000 by PRNEWSKetchum partners with Roper Starch Worldwide to launch the Ketchum Reputation Laboratory, a center devoted to investigating correlations between corporate reputation and financial performance. Hoping to capitalize on the proliferation of small businesses and dotcom… Continued
You Could Be a Winner! Online Contests Require Small Budgets, Pay Big Rewards
May 1st, 2000 by PRNEWSA million dollars probably won’t get you on the morning talk shows, but a Web-based entry form and a twisted sense of humor might. When slipcover manufacturer Sure Fit, Inc. took its sixth annual “Ugly… Continued
JobTracker
May 1st, 2000 by PRNEWSNew York-PR Leading global newswire has opening for PR Associate. Respons. incl. writing news releases, pitching the media, conducting media research, monitoring for pick-up & competitive information, writing bios & placing speakers. Must have 3-5… Continued
Want a Promotion? Be a Poster Child.
May 1st, 2000 by PRNEWSImportant news for brown-nosers everywhere: Newsweek reports that 37% of workers who tote a coffee mug bearing their company logo have been promoted within six months. Only 8% of employees who made more personal fashion… Continued
Philanthropy Has Its Rewards
May 1st, 2000 by PRNEWSIs your corporation exemplary in the area of cause-related communications? If so, here’s a chance to win more than the hearts and pocketbooks of admiring customers . The Foundation of Women Executives in PR has… Continued
A Prescription for Healthcare PR
May 1st, 2000 by PRNEWSIf baby boomers had their way, they’d treat themselves rather than consult a physician. PR practitioners need to keep this fierce independence in mind , says Diana F. Bartlett, president of Sorelli B, a market… Continued
From the Surreal to the Ridiculous
May 1st, 2000 by PRNEWSThis month we tackle two crises that rocked modern consciousness, made us question our belief systems and rethink our definitions of brand equity. In essence, two crises that changed our worlds…and they couldn’t possibly be… Continued
PeopleMoves
May 1st, 2000 by PRNEWSCorporate Moves Playboy Enterprises hires Noelle O’Connor as PR manager for its product marketing group. She was previously with Lantis Eyewear Corp. Steven Maiman leaves Warner Bros. Television and joins Healthcare.com as manager, corporate communications.… Continued