Nonprofit PR Awards Finalists Announced – Luncheon March 15 in Washington, DC

> Select a Category:Advocacy Campaign and Lobbying EffortsAnnual Publication or Brochure - SteveAssociation/Nonprofit Team of the YearBlog/sBranding/Rebranding CampaignCorporate/Nonprofit PartnershipsDigital PR & MarketingEmail Newsletter/sEmployee &: Volunteer CommunicationsEvent PRExternal Publication or ReportFacebook Communications CampaignFundraising CampaignGreen PR/MarketingInternal PublicationMarketing CampaignMedia RelationsPR on a ShoestringPress ReleasePublic Affairs/Issues ManagementPublic ServiceSocial MediaSocial Responsibility Campaign InitiativesVideo and/or Podcast ProgramVolunteer ProgramWeb Site

Advocacy Campaign and Lobbying Efforts

• The American Cancer Society and Cone Communications – Celebrating the First Anniversary of the American Cancer Society's Choose You Movement
• The American Kidney Fund and Cone Communications – The American Kidney Fund Launches Pair Up 
• The Campaign for Tobacco-Free Kids – Knock Tobacco Out of the Park
• Easter Seals – Make the First Five Count
• The Fahad Al Salem Center for Dialogue and Edelman – Arab Spring Dialogue on Peace, Liberty and Human Rights: The Fahad Center for Dialogue Among Civilizations' Inaugural Forum

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Annual Publication or Brochure

• CanCare Inc. – Celebrating 20 Years of Hope, Annual Report 2010 
• Houston Public Library Foundation – The Library is free/The library is freedom
• Legacy – Celebrating a Decade of Longer, Healthier Lives: Legacy 2010 Progress Report
• The Lifetime Healthcare Companies and Roberts Communications Inc –  The Lifetime Healthcare Companies 2010 Annual Report
• NYU Langone Medical Center – NYU Cancer Institute 2010/2011 Report

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Association/ Nonprofit Team of the Year

• Kaiser Permanente
• Legacy
• United Nations Foundation 

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Blog/s

• American Institute of Certified Public Accountants – AICPA Insights
• Cone Communications – What Do You Stand For? Blog
• Population Services International – Healthy Lives Blog 

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Branding/ Rebranding Campaign

• American Student Assistance – Get on the Money: Employee Engagement Program
• Breastcancer.org Research News – Driving Breast Cancer Awareness Beyond October
• Catholic Charities Brooklyn and Queens – I'm for Brooklyn and Queens
• Western Governors University Indiana – Go Further with WGU Indiana

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Corporate/ Nonprofit Partnerships

• American Airlines, Susan G. Komen for the Cure and Weber Shandwick  – American Airlines Honors National Breast Cancer Awareness Month with Global Pink Out
• Discovery Education and the Siemens Foundation - Siemens STEM Academy
• The Marcus Group Inc. – The Marcus Group "40 for Goodness Sake" Anniversary Campaign
• Office Depot Foundation, USA TODAY and JKG Group – Office Depot Foundation/USA Education Dream UP Program
• Rebuilding Together and Sears – Heroes at Home
• Scholastic Inc. and the Alliance for Young Artists & Writers – The Scholastic Art & Writing Awards

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Digital PR & Marketing

• Airlines for America and APCO Worldwide – A Stop Air Tax Now Campaign
• Association of American Railroads and SKDKnickerBocker – Digital Marketing in a Crowded D.C. Market
• BC Association of Optometrists and Edelman – BC Doctors of Optometry
• The Foundation for Eye Health Awareness and Weber Shandwick – Think About Your Eyes Thursdays with IWearYourShirt.com

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Email Newsletter/s

• The American Institute of Architects – AIArchitect e-newsletter and landing page
• American Institute of CPAs – Feed the Pig Weekly Savings Tip
• Robert R. McCormick Foundation – Insights: Robert R. McCormick Foundation External E-Newsletter

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Employee & Internal Communications

• American College of Cardiology Foundation – Pulse Points and Connect with Colleagues
• American Student Assistance – Get on the Money
• Georgian College – Georgian College Staff News
• National Forensic Science Technology Center – NFSTC Internal Communications Renovation 
• Taco Bell Foundation for Teens and Burson-Marsteller – Igniting Employee Participation for the Cause

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Event PR

• Elmhurst Memorial Healthcare – Grand Opening of the New Elmhurst Memorial Hospital
• Hyundai Motor America and Finn Partners – Hope, Healing, Hydrogen
• Maxwell House and Hunter Public Relations – Drops of Good: The Maxwell House Community Project
• Muslim Association of Puget Sound and Nyhus Communications – Mosque Grand Opening for Muslim Association of Puget Sound (MAPS), Redmond, Wash.
• Norton Museum of Art and O'Donnell Agency – Norton Museum of Art "Birthday Bash"

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External Publication or Report

• American College of Cardiology Foundation – Cardiology
• American Institute of Architects – AIArchitect
• Cancer Support Community and Jones Public Affairs – 2011 Breast Cancer M.A.P. (Mind Affects the Physical) Index
• NYU Langone Medical Center – i3 - I Cubed
• Pratt Institute – Prattfolio: The Magazine of Pratt Institute

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Facebook Communications Campaign

• American Airlines and Weber Shandwick  –  Fly for the Cure
• Audubon and Goodby, Silverstein & Partners – Birding the Net
• The Partnership at Drugfree.org's Meet The Parents Hour

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Fundraising

• EngenderHealth – Plant a Flower, Honor a Mother
• Global Impact - Combined Federal Campaign of the National Capital Area (CFCNCA)
• Greenwich Hospital and Turner Broadcasting – Greenwich Hospital Under the Stars Gala Publicity Campaign Materials
• mGive Foundation and Calysto Communications & Public Relations – When Disaster Strikes: Using PR to Raise Funds and Client Visibility
• The Museum of Mathematics and MWW Group – MoMath Ramps Up the Birth of MoMath
• Taco Bell Foundation for Teens and Burson-Marsteller – Achieving Breakthrough Fundraising Results for Teens

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Green PR/Marketing

• American Cleaning Institute – For Better Living: ACI 2011 Sustainability Report
• City of Moore, Okla. and Trifecta Communications LLC – Recycle Moore "Take Us to Your Litter"
• Goodwill and Creative Productions – Goodwill Donations Advertising
• The Heinz Awards and Burson-Marsteller – Heinz Awards Educates America about Environmental Champions and Their Causes 
• Legacy – Butt Really? The Environmental Impact of Cigarettes

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Internal Publication

• Centers for Disease Control and Prevention and Danya International – CDC Connects Special Print Edition
• Pentagon Force Protection Agency – The Shield
• Robert R. McCormick Foundation – LINK: McCormick Foundation Employee Multimedia E-Magazine

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Marketing Campaign

• BC Association of Optometrists and Edelman – BC Doctors of Optometry
• IES Abroad – Your World [Redefined] Campaign
• Knowles Science Teaching Foundation and Dentsu Communications – Knowles Science Teaching Foundation Teaching Fellowships
• The Reading Hospital – HeartSAFE Berks County
• United Nations Foundation and Posterscope USA – Out-of-Home Advertising

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Media Relations

• Knowles Science Teaching Foundation and Dentsu Communications – Knowles Science Teaching Foundation Teaching Fellowships
• The Museum of Mathematics and MWW Group – MoMath Ramps Up the Birth of MoMath
• National Association of Children's Hospitals and Jones Public Affairs – National Association of Children's Hospitals Family Advocacy Day 2011
• National Eye Institute and Ogilvy Washington – Comparison of Age Related Macular Degeneration Treatments
• Office Depot Foundation and JKG Group – 2011 Office Depot Foundation National Backpack Program
• Pratt Institute – Pratt Institute Opens Myrtle Hall: Brooklyn's First Collegiate LEED-Gold Certified Building
• Ragusa Consulting – The Ruby Bridges Foundation
• Taco Bell Foundation for Teens and Burson-Marsteller – Generating Awareness for Broader Support for the Cause

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Member Communications

• The American Institute of Architects – AIArchitect e-newsletter and landing page
• CropLife America - Tell Me More
• Meals On Wheels Association of America and Weber Shandwick Washington, D.C. - "We Are Meals On Wheels" Member Toolkit: Introducing Local Programs to a National Campaign

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PR on a Shoestring

• Counterpart International – Counterpart Postcards from the Field
• The Network for Teaching Entrepreneurship and MWW Group – Bridging the Educational Challenges of Tomorrow Through Entrepreneurship Education
• R&R Partners Foundation – Flip the Script Anti-Bullying Campaign
• Susan G. Komen for the Cure and Sherry Matthews Advocacy Marketing – Komen Austin Public Awareness Campaign

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Press Release

• American Veterinary Medical Association – You Need a Vet on Your Zombie Apocalypse Survival Team
• Cold Spring Harbor Laboratory – Advancing autism research: A new animal model provides evidence for autism's genetic basis

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Public Affairs/Issues Management

• American Society of Transplantation and Brownstein Group –Taking a Stand against Arizona Medicaid Cuts
• Carnegie Endowment for International Peace – Understanding the Arab Spring
• Consumer Electronics Association – Declaration of Innovation

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Public Service

• American Academy of Ophthalmology – Want Scary Eyes? The Dangers of Non-prescription Decorative Contact Lenses
• American Academy of Orthopaedic Surgeons – 2011 AAOS Public Service Campaign: "Decide to Drive"
• National Drowning Prevention Alliance and Payton Communications - NDPAPR : National Public Education Program 

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Social Media

• American Society of Anesthesiologists – Building Connections at Anesthesiology 2011
• Association of American Railroads and SKDKnickerbocker – Developing a Social Media Following and Building a Conversation Online
• Audubon and Goodby, Silverstein & Partners – Birding the Net
• Duke University: The Fuqua School of Business – Basketball Campout 2011
• The Foundation for Eye Health Awareness and Weber Shandwick  – Think About Your Eyes Thursdays with IWearYourShirt.com

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Social Responsibility Campaign Initiatives

• American Cleaning Institute – For Better Living: ACI 2011 Sustainability
• The Fahad Al Salem Center for Dialogue and Edelman – The Fahad Center for Dialogue Among Civilizations' Inaugural Forum
• National Hospice and Palliative Care Organization – We Honor Veterans
• Office Depot Foundation and JKG Group – Office Depot Foundation National Backpack Program

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Video and/or Podcast Program

• American Academy of Ophthalmology – Want Scary Eyes? The Dangers of Non-perscription Decorative Contact Lenses
• Counterpart International – Multimedia Package: Guatemala
• Greater Rochester Enterprise and Dixon Schwabl – Eyes on the Future Radio Show

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Volunteer Program

• Barefoot Wine, Surfrider Foundation and Hunter Public Relations – Barefoot Wine Beach Rescue Project
• The Coalition for Pulmonary Fibrosis CPF – Daughters of Pulmonary Fibrosis.

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Web Site

• AICPA – Start Here, Go Places. Educators Portal
• LiveWell Colorado, rabble+rouser and Launch Advertising  – LiveWell Colorado Obesity Awakening Campaign

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