Stories by Michelle Hayes Uhlfelder

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Can AI be the Catalyst for Unified PR and Marketing?

September 20th, 2023 by

It used to be that the boundary between public relations and marketing seemed as wide as the Grand Canyon. Yet today it’s evident that artificial intelligence is not just blurring these lines—it’s erasing them. For those in the PR and marketing realms, AI offers a unique opportunity to dismantle old silos and forge stronger, integrated strategies.