If you can’t say it in 140 characters or fewer, does it need to be said? It does. Public relations is not a 140-character profession.
In today’s crowded media environment, simply avoiding grammatical mistakes isn’t enough to make your PR content stand out.
Ringing in 2015 means one thing for sure: the only thing that remains the same is change. Is your organization ready? How will change be perceived by the public, employees, your investors or donors?