There were other stories last weekend, but all we talk about is Kanye and Taylor. How can brands cut through that clutter?
Topics
When Kanye and Taylor Swift Rule, What Happens to Your Message?
February 16th, 2016 by Seth Arenstein3 Foolproof Steps to Manage Any Social Media Crisis
February 16th, 2016 by Jamie Izaks, All Points Public RelationsIt’s every company’s worst nightmare: Your business is in the news, and not for something good.
Newton’s Law: When Communicating Bad News, Don’t Let Your Response Become the Story
February 15th, 2016 by Seth ArensteinOn some level, you can forgive Carolina Panthers quarterback Cam Newton for his behavior during the post-Super Bowl 50 press conference two Sundays ago.
6 Tips for Building and Maintaining Relationships With (Fewer) Reporters
February 15th, 2016 by Dr. Katherine Fleck, APR, Assistant Professor of Public Relations, Ohio Northern UniversityBut what does this kaleidoscopic reality mean for PR practitioners? It means that building relationships matters more than ever.
70% of Electorate Says Incivility in Messaging Has Risen to Crisis Levels
February 15th, 2016 by PRNEWSNearly all of the American electorate (93%) said a candidate’s tone or level of civility will be an important factor in how they cast their votes in 2016.
Pierogies and Millennials Hook Up on Social Media—a Mini Case Study
February 12th, 2016 by Mark RenfreeMrs. T’s engaged agency Hunter Public Relation to make the bold move to target and develop a strong brand connection with millennials.
Video Tips & Tricks for Social Media Success – Infographic
February 12th, 2016 by Steve GoldsteinOnline video now accounts for more than 50% of all mobile traffic. Here are some tips to make your videos stand out in the expanding crowd.
3 Takeaways From Facebook’s ‘Colonialism’ Flap
February 11th, 2016 by Ian James WrightOne rash tweet could get you into big trouble if you don’t carefully examine your own words.
Twitter Video: 6 Steps for Creating a Mini-Series
February 10th, 2016 by Ian James WrightInspire people to binge-watch your brand on Twitter with bite-size videos.
Twitter’s New Ad Feature Puts Video Front and Center
February 10th, 2016 by Mark RenfreeTwitter announced a number of new services and updates that it hopes will address some of the platform’s highly publicized usability and financial concerns.