For now, Instagram’s decision to embrace an algorithmic feed shouldn’t be too concerning. If communicators weren’t doing this already, the move is just a hefty push by the company to ensure that when brands post, they’re putting out content that its users are excited about and want to engage with.
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4 Sure-Fire Ways to Get a Reporter’s Attention
March 17th, 2016 by Diane SchwartzAs a former reporter, I received my share of misguided story pitches, voice mails asking if I received the press release and invitations to parties and lunches followed by product pitches. I’ve also been on… Continued
PR News 2016 CSR Awards: Community Affairs
March 17th, 2016 by Chris SeymourWinner: Duke Energy – Water Resources Fund The Water Resources Fund is an ongoing, sustainable effort that continues to impact communities. With this initiative, Duke Energy plans to fund approximately 150 community projects from 2015-2020… Continued
PR News 2016 CSR Awards: Corporation
March 17th, 2016 by Chris SeymourWinners: Bacardi Limited – Good Spirited: Building a Sustainable Future and Oracle Bacardi Limited – Good Spirited: Building a Sustainable Future Bacardi understands its responsibility to minimize environmental impacts across the value chain. Global climate… Continued
PR News 2016 CSR Awards: Corporate-Community Partnership
March 17th, 2016 by Chris SeymourWinners: Aspen Dental Management Inc. – The Healthy Mouth Movement and JetBlue Airways – 2015 Soar with Reading: Solving for Book Deserts Aspen Dental Management Inc. – The Healthy Mouth Movement The dentists and teams… Continued
PR News 2016 CSR Awards: Agency CSR A-List
March 17th, 2016 by Chris SeymourG&S Business Communications Too often, the humanity of corporate social responsibility (CSR) disappears under an avalanche of data and research—but not at G&S. G&S helps clients infuse emotional intelligence into their science-based strategies to share… Continued
PR News 2016 CSR Awards: CSR on a Shoestring
March 17th, 2016 by Chris SeymourWinner: Havas PR North America – Huerta Scholarship: The First Hour for the First Americans As the public relations agency for the Indigenous Peoples Law and Policy Program (IPLP) at the University of Arizona’s James… Continued
PR News 2016 CSR Awards: CSR Professional of the Year
March 17th, 2016 by Chris SeymourWinner: Annie Longsworth, Founder, The Siren Agency Annie Longsworth is a brand and communications leader committed to positive change through business. She launched a global sustainability practice in January 2007, making her an early voice… Continued
PR News 2016 CSR Awards: Diversity Communications
March 17th, 2016 by Chris SeymourWinner: Food Lion – Igniting Customer and Associate Engagement Around Diversity through Strategic Partnership with CIAA Most successful communications plans can be traced back to strong research, and this effort was no different. Customer data… Continued
PR News 2016 CSR Awards: Employee Relations
March 17th, 2016 by Chris SeymourWinner: Bacardi Limited – Good Spirited: Building a Sustainable Future Bacardi’s “Good Spirited: Building a Sustainable Future” program was designed to showcase a heritage, ingrained in the company since inception, to reduce environmental impact in… Continued