Facebook allows consumers to help shape a brand’s narrative. What could be better than that?
Case Study: Facebook Enables Technology Company to Overcome Fragmented, Top-Down Internal CommunicationsJanuary 21st, 2013 by Bill Miltenberg
When Diversified Information Technologies had trouble with internal communications, it turned to Facebook. Guess what: The social network has replaced the company’s intranet as the internal platform of choice.
Ned Barnett provides four lessons that the he learned from competing against the legendary Daniel J. Edelman.
We’re curious about your thoughts on how long PR execs should wait to follow-up after an email pitch, or whether it’s worth the energy.
While Facebook piqued the media’s and its users’ interest with its latest feature announcement, here is what it means for the practicing PR pro, so far.
A well-engineered survey can be an excellent vehicle for generating media opportunities and gathering data to support your organization’s key messages.
If communications execs want to own social media, one place to start is by developing formal social media guidelines.