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2013 PR Agency Elite Awards: Product Launch

September 10th, 2013 by

Winner: Cohn & Wolfe An effective product launch can be a tricky endeavor–especially in the highly competitive and highly fragmented world of video games. But Cohn & Wolfe was more than up to the challenge… Continued

2013 PR Agency Elite Awards: Training/Education Program

September 10th, 2013 by

Winner: MSLGROUP MSLGROUP North America wanted to ensure that its employees continued to grow and develop in their careers and strengthen their connection to the company and colleagues across the country. To that end, MSLGROUP… Continued

2013 PR Agency Elite Awards: Nonprofit/Association

September 10th, 2013 by

Winner: Momentum Communications Group This past year, Momentum Communications Group has used its campaigns on behalf of nonprofit clients Knowles Science Teaching Foundation (KSTF) and Siemens Foundation as successful testing grounds for new ways to… Continued

2013 PR Agency Elite Awards: Agency Awe Professional

September 10th, 2013 by

Winner: Marian Salzman, Havas PR Marian Salzman,  CEO of Havas PR North America, led the global name change for all of Havas PR’s global assets, which translate into almost $200 million in revenue. Yet creating… Continued

2013 PR Agency Elite Awards: Reputation Management

September 10th, 2013 by

Winner: MWW MWW takes its clients’ reputations pretty seriously. Nothing Earth-shattering there; all PR agencies say that. But MWW goes well beyond bromides about clients’ reputations, thanks to the agency’s Total Stakeholder Approach. It’s a… Continued

2013 PR Agency Elite Awards: Multicultural

September 10th, 2013 by

Winner: rbb PR rbb PR created a powerful public relationship program that connected the Ringling Bros. and Barnum & Bailey Circus  with an untapped American audience: Hispanics. Crafting a campaign that revolved around the American dream,… Continued

2013 PR Agency Elite Awards: Business to Business

September 10th, 2013 by

Co-Winner: Finn Partners Getting the word out about B2B companies requires a certain precision. Dealing with niche audiences also requires PR agencies to sometimes speak in acronyms. The folks at Finn Partners are perfectly capable… Continued

2013 PR Agency Elite Awards: Marketing Communications

September 10th, 2013 by

Winner: Waggener Edstrom Worldwide In an industry rife with competition, coming out on top with best-in-class marketing communications takes a unique blend of talent, creativity and hard work. Waggener Edstrom showcased all three in its… Continued

2013 PR Agency Elite Awards: Promotion of Firm

September 10th, 2013 by

Co-Winner: MWW When MWW founder, CEO and president Michael Kempner in 2010 spearheaded a management led buy-out from the Interpublic Group of Companies, the decision caused a surge of interest in the East Rutherford, N.J.-based… Continued

2013 PR Agency Elite Awards: Cause/CSR

September 10th, 2013 by

Winner: Cone Communications Boston-based Cone Communications specializes in corporate social responsibility, or CSR, which in the last several years has been creeping toward the top of the consumer agenda. A majority of Americans not only… Continued