Pizza Patron’s offering of a free pie to anyone who orders in Spanish has irked some people inside and outside the Hispanic community.
Media Relations
Pizza Chain’s Controversial Campaign Brings the Heat
May 24th, 2012 by Sahil PatelPizza Patron’s offering of a free pie to anyone who orders in Spanish has irked some people inside and outside the Hispanic community.
Case Study: Cartoon Network Establishes Bullying Pulpit, Inspiring Millions to Stand Up Against a Childhood Plague
May 21st, 2012 by Bill MiltenbergA partnership with Facebook, celebrities and nationwide media coverage powered an online anti-bullying pledge campaign.
Charting the Industry: Yahoo CEOs Fail Miserably With Media
May 21st, 2012 by Scott Van CampCorporate communicators are always looking for media coverage for its CEOs, but in the case of former Yahoo leaders Bartz and Thompson, negative coverage can be deadly in a crisis.
Charting the Industry: Yahoo CEOs Fail Miserably With Media
May 21st, 2012 by Scott Van CampCorporate communicators are always looking for media coverage for its CEOs, but in the case of former Yahoo leaders Bartz and Thompson, negative coverage can be deadly in a crisis.
Bad Client Barometer: 4 Red Flags to Protect Your Agency
May 11th, 2012 by Scott Van CampPR agency veteran Ned Barnett says that when an agency has inherent philosophical differences between a potential client, it shouldn’t take them on.
Time Magazine’s Perfect Publicity Ploy
May 11th, 2012 by Bill MiltenbergA Time magazine cover photo of a woman breast-feeding her nearly four-year-old son quickly became an Internet sensation, and boosted Time’s subscriptions.
Time Magazine’s Perfect Publicity Ploy
May 11th, 2012 by Bill MiltenbergA Time magazine cover photo of a woman breast-feeding her nearly four-year-old son quickly became an Internet sensation, and boosted Time’s subscriptions.
Bad Client Barometer: 4 Red Flags to Protect Your Agency
May 11th, 2012 by Scott Van CampPR agency veteran Ned Barnett says that when an agency has inherent philosophical differences between a potential client, it shouldn’t take them on.
Showing Off Your CEO? Get to Know Their Personal Story First
May 10th, 2012 by Scott Van CampHumanizing a CEO and relating her or his background to the vision of a company is a proven formula for success.