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Media Insight: The Washington Times

April 28th, 1997 by

3600 New York Avenue, NE Washington, D.C. 200021996; Phone: 202/6363000 Editor’s Note: The Washington Times is generally considered a conservative newspaper and is seen as The Washington Post’s nemesis. But if the friendliness of the… Continued

PR & Marketing Calendar

April 28th, 1997 by

April 30: Washington Independent Writers, "Insider’s Lunch with Sam Donaldson," Washington, D.C., 202/3474973. May 2: Canadian Council for Public Affairs Advancement, "Workshop: Harnessing the Power of Grassroots Tactics," Calgary, Alberta, 416/6756622(x3465). May 24: American Marketing… Continued

Bank, Agency Hope To Hit High Note With CD

April 28th, 1997 by

To the tune of about $10 per compact disk, Los Angeles PR agency Golin Harris is banking on getting some press leverage for the atypical way it released 1996 earnings for client City National Bank… Continued

Companies Offering Clipping Services

April 28th, 1997 by

Follows is a List of Companies Offering: Allen’s Press Clipping Bureau San Francisco, 415/3922353 Contact: John McCombs Luce Press Clippings Mesa, AZ 800/5288226 Contact: Arnold Knepper Bacon’s Information Inc. Chicago 800/6210561 Contact: Michael Buxbaum Metro… Continued

COMPANIES OFFERING MEDIA TRAINING

April 21st, 1997 by

Following is a list of some companies that offer media training. Allan Bonner Communications Management Inc. Toronto, 416/484-1667 Contact: Janice Maas Imada Wong Communications Group, Inc. Los Angeles 213/622-6513 Contact: S. Robert Park Barry McLoughlin… Continued

A NEW PHASE OF PR: CALIF. CO. CREATES WINNING ONLINE CONTEST

April 21st, 1997 by

In the world of PR, contests can get dry. The challenge always is to land a campaign that will give your client useful information customer demographics, potential business leads while also coming up with something… Continued

PR & MARKETING CALENDAR

April 21st, 1997 by

April 24-25: Global Public Affairs Institute, "Managing Public Affairs in the Pacific Rim," San Francisco, 212/481-1782. April 24-27: Public Relations Society of America, "Annual Section Conference," Irving/Dallas, 212/995-2230. April 25: Society of Professional Journalists, "SDX… Continued

NEWS: INDUSTRY WRAP-UP

April 21st, 1997 by

CEOs Urged to Convert Customers into Shareholders The annual orbes-American Stock Exchange CEO Conference held April 11 in Cleveland provided more than an industry glimpse at the health of the stock market today: it underscored… Continued

SMOKING GUNS: PR/MARKETING S ROLE IN A HEALTHIER AMERICA

April 21st, 1997 by

Few would doubt the povocative and often controversial power of marketing to affect change in smoking behaviors and attitudes. Case-in-point, a new TV spot for the California Campaign Against Smoking: cigarettes are raining down on… Continued

MEDIA INSIGHT: LIVE WITH REGIS & KATHIE LEE

April 21st, 1997 by

7 Lincoln Square New York N.Y. 10023 Phone: 212/456-3605 Editor s Note: ABC s "Live With Regis and Kathie Lee" has a celebrity format, but the outlet still gets hundreds of pitches a week from… Continued