Archive: August 2014

The NFL’s new policy calling for stiff sanctions against players who commit domestic violence marks a big change for the league and for commissioner Roger Goodell.

Even if you’re not seriously considering looking for a new job, it’s probably a good time to at least add some updates your résumé.

When consumer activists come knocking, it doesn’t have to unfold into a full-blown crisis. There are ways to work with them on social media that can be beneficial.

We queried our audience on Twitter and Facebook, asking for some fun facts about PR that most people don’t know. Here are some of our favorite answers.

Whether you’re talking to a community newspaper reporter or a renowned correspondent for a broadcast network, these connections are critical to success.

Pinterest, the world’s fourth most popular social media site with over 40 million active users last month, is getting serious about analytics.

Smart PR managers know that it’s not a matter of if their company will incur a crisis, but when. They don’t call them crisis for nothing, of course. That’s why they’re so bloody difficult to prepare for.

In a blog post Monday, Facebook announced a strategy to weed out spammy posts with headlines that lead on and purposefully deceive users about what a full article will be about.

To help navigate the question of the value of hard data, the good people at Captora put together an infographic that includes information on some of the most popular measurements, most effective content types and even which day of the week is best for sharing content on social media (hint: it’s Saturday).

As if PR managers didn’t need another excuse for working more closely with their sales and marketing counterparts, here’s a pretty good one. Twitter will reportedly roll out a “buy” button later this year, making it easier for consumers to buy things directly from the microblogging network.