The obsession for authenticity in communications has led to an agreement between the news media and the White House that the president will no longer pose for photos in which he appears to be making a speech that he’s already made.
Archive: June 2011
2011 CableFAX FAXIES: PR Team of the Year
June 2nd, 2011 by PRNEWSDiscovery Communications’ Corporate Affairs and Global Communications team not only supported the launches of 3 joint venture networks, but professionally handled a hostage crisis and established the the globally successful Discovery Your Impact Day.
New Item to Add to Crisis Plan: Hacker Attack Response
June 1st, 2011 by PRNEWSThe hacking of PBS’ Web sites offers a glimpse of a nightmare that all organizations fear but few are prepared for.
The Ripple Effect of Nation Branding
June 1st, 2011 by Daniel FlorianDaniel Florian of Berlin-based Dimap Communications discusses public diplomacy and its impact on foreign direct investment.
2011 CableFAXIES Awards: Media Relations Campaign
June 1st, 2011 by PRNEWSNational Geographic’s media relations team launched a multi-layered press campaign for Great Migrations, the network’s largest programming undertaking yet. Media efforts included international press trips and three major screening events in the U.S.